Choice Pet Products announces partnership with Nala, an Instagram-famous cat toy brand, aiming to expand its portfolio of cat products and provide quality toys to independent pet retailers; brand also donates portion of their proceedings to local shelters

Sample article from our Pet Care

July 14, 2023 (press release) –

Press release: Choice Pet Products

Choice Pet Products, a distributor of high-quality pet brands and products, recently announced its partnership with Nala, a cat toy brand with various toys that helps cats explore, learn and play. Choice Pet Products will add this new line to its curated portfolio of premium brands offered to independent pet retailers.

“We are very excited to partner with Nala and expand our portfolio of cat products. With Nala, we can offer our retailers quality toys that provide cats with the mental stimulation and exercise they need to stay healthy and happy,” said Janet Carter Smith, president of Choice Pet Products. “We also love that Nala shares our passion for giving back to their community by donating a portion of their proceeds to local shelters to help cats in need.”

Caitec introduces Cat Toy Line from Nala Cat, Instagram’s Most Famous Cat. Nala Cat has over four million followers and is a verified Guinness World Records title holder for the most followers on Instagram for a cat. Inspired by Nala Cat’s favorite toys, this new line has over 21 products, including kickers, wands, lasers, tunnels, bat/toss catnip stuffers, motion teasers and treat dispensers. Nala has quickly become a top-selling cat toy brand with no signs of slowing down.

Nala Cat comes from humble beginnings as she was adopted in 2011 from a shelter in California by Varisiri “Pookie” Methachittiphan and Shannon Ellis. As loving pet parents and animal advocates, Pookie and Shannon recognize that a safe home and toys that enrich a cat’s life are the keys to helping cats live their best life. That is why they have carefully chosen the right materials, shapes and catnip for every toy in the Nala Cat line. They are committed partners in crafting toys cats love and their parents can trust. Nala wants retailers and pet parents alike to rest assured that every toy has been personally played with, tested, and hand-picked by Nala Cat herself.

“Caitec is happy to announce that we have partnered with Choice Pet Products, offering the complete Nala Cat toy line,” said Terry Gao, CEO of Caitec.


* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

See our dashboard in action - schedule an demo
Chelsey Quick
Chelsey Quick
- VP Client Success -

We offer built-to-order pet care coverage for our clients. Contact us for a free consultation.

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025

+1 (310) 553 0008

About Cookies On This Site

We collect data, including through use of cookies and similar technology ("cookies") that enchance the online experience. By clicking "I agree", you agree to our cookies, agree to bound by our Terms of Use, and acknowledge our Privacy Policy. For more information on our data practices and how to exercise your privacy rights, please see our Privacy Policy.