VerticalBlueLine Packaging Industry Packaging Industry

Critical market and industry intelligence tailored to your business needs.

Packaging is integral to nearly every product we encounter daily, serving not only to protect and preserve goods but also to communicate brand values and attract consumers. From consumer products on store shelves to materials shipped from manufacturers, effective packaging ensures product integrity and enhances user experience.

As a result of its pervasive role in the economy, the packaging industry is influenced by a diverse range of market drivers. Understanding these factors is essential for businesses aiming to innovate and remain competitive in a rapidly evolving marketplace.

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Market Drivers in the Packaging Industry

The packaging industry faces a variety of market drivers that require constant attention from business leaders. These drivers are shaping the future of packaging and include:

  • Supply Chain and Sourcing of Raw Materials. Between trade embargoes, shipping concerns, and fluctuating demand for specific materials, leaders must navigate complex supply chain challenges. Ensuring the availability of consumables requires strategic sourcing and adaptability to global market conditions.
  • Sustainability Pressures and the Carbon Economy. As consumers and governments demand greater environmental accountability, there is an increasing need to innovate with recyclable and sustainable packaging solutions. Proactively addressing regulatory changes and sustainability trends is essential for compliance and brand reputation.
  • Innovation in Packaging Technologies. New packaging capabilities and techniques can lead to increased sales, cost reductions, and improved product integrity. Staying ahead of technological advancements is crucial to differentiate from competitors and meet evolving customer expectations.
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Packaging Industry

Industry Intelligence Solutions for the Packaging Industry

Industry Intelligence offers comprehensive solutions that empower packaging companies to reduce risk, capitalize on opportunities, and stay informed in a dynamic market. Our services provide:

  • Real-time visibility into market changes, enabling you to respond promptly to risks and opportunities.
  • In-depth insights into industry events, helping you eliminate blind spots and avoid being caught off guard.
  • Tools to position yourself as a knowledge leader, allowing you to lead industry trends rather than follow them.

Latest Packaging Industry News

Mar 14, 2025

Greif Singapore receives highest 4-Leaf Eco-Manufacturing Certification from Singapore Environment C…

Sustainability is at the core of Greif Singapore, and we are proud to receive the 4-Leaf Certification for Eco-Manufacturing from the Singapore Environment Council (SEC) for the second consecutive year. This prestigious recognition underscores our ongoing commitment to energy efficiency, waste reduction, and responsible manufacturing practices. The 4-Leaf Award, the highest level of SEC’s Eco-Manufacturing Certification, honors companies excelling in reducing their environmental footprint, enhancing resource efficiency, and embracing sustainable business practices. This achievement reflects our consistent efforts to reduce…

Mar 14, 2025

Study identifies apothecary esthetic, luxury design, and organic and natural designs as three high-p…

  Skin Match Technology (SMT), a leading B2B SaaS provider of AI-driven personalized skincare recommendations, today released data-driven insights into the significant impact of packaging design on consumer purchasing behavior within the dynamic skincare market. These findings, based on an analysis of 2.5 million online skincare consumer interactions, offer valuable strategic guidance for brand leaders and marketers. The research segmented the market into three primary categories. Anti-aging Dominating the market with 69.1% of consumers expressing interest in anti-aging benefits, this…

Mar 14, 2025

ProAmpac celebrates National Potato Chip Day with recyclable, high-barrier packaging solutions; comp…

Happy National Potato Chip Day! Mar 14, 2025 NewsWhat's New Crunch into National Potato Chip Day with packaging that keeps your favorite salty snacks fresh and delicious! At ProAmpac, we design high-performance snack packaging that extends shelf life, enhances product visibility, and supports sustainability goals. From recyclable film structures to high-barrier materials that lock in flavor and crunch, our packaging solutions help brands deliver the perfect snack every time. Let’s celebrate potato chips' salty, crispy goodness with packaging that’s as…

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