September 13, 2023
(press release)
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Dave Weinand, chief customer officer at data analytics firm Incisiv, presented findings of Incisiv's "Driving Digital Excellence in Convenience: 2023 Digital Maturity Benchmark" study at Winsight’s first annual RetailTEC conference in Dallas. According to Weinand, digital sales have fallen from pandemic highs, representing 14.4% of all grocery sales in 2022. However, 81% of all retail sales in 2022 were digitally influenced, indicating that a company's digital presence is a significant factor in both in-store and online purchases. Nearly 75% of grocers surveyed believe digital shopping has negatively impacted customer loyalty. Similarly, 88% believe that customers lose loyalty after a poor experience with a third-party, such as a delivery service. Industry Intelligence editor's note: Information originally published in Winsight LLC. To view the full article, please visit https://www.winsightgrocerybusiness.com/technology/retailtec-lines-between-grocery-convenience-restaurants-blurring?utm_source=RetailTEC%3A%20Lines%20between%20grocery%2C%20convenience%20and%20restaurants%20blurring&utm_medium=gb-feed&utm_campaign=RSS-Feeds.
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