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Recent Articles

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Instacart launches Instacart Marketing Solutions, enabling retailers to offer personalized promotions and 'buy one, get one' discounts; pilot of in-app activation campaigns sees 70% rise in first-time customers, ROI of 6- to 8-times

APS Group invests £5M into Preston Brook facility, an inbound and outbound center for secure print, plastic card personalization, nationwide delivery and fulfillment

Grove Collaborative debuts Grove Wellness, an online health and wellness hub offering curated range of high-quality, affordable products chosen by health experts; offering will prioritize ingredient transparency, NSF certification, sustainable packaging

Euromonitor sees Asia Pacific making up 39% global disposable income by 2040, from 32% in 2022, and companies that tap into these markets could benefit from increasing purchasing power; convenience is a priority, along with personalization, sustainability

Wizard CEO says cosmetics and beauty brands can use 1:1 texting to directly engage with consumers, build relationships for their unique needs, diversify omnichannel marketing; model allows consumers to initiate, receive info needed to determine a purchase

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