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Recent Articles

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Wells Fargo: Nielsen scanner data reflect beverage demand continuing to show weak demand despite Labor Day holiday weekend; four-week aluminum can volumes down 0.6%, with beer declining 3.6% and energy drinks down 2.9%, but carbonated soft drinks up 1.4%

USPTO ISSUES TRADEMARK: ENERGY DRINK BOMBER SPECIAL POWER UNIT

Commentary: Soft drinks companies developing strategies to target new consumer needs and preferences, including energy-boosting drinks, plant-based sources of caffeine, premium nonalcoholic drinks with natural ingredient profiles and functional benefits

Mountain Dew declares Mountain Time as its official, unofficial time zone; brand launches campaign with "The Mountain Dude" to encourage outdoor activities

United Kingdom Intellectual Property Office Publishes Application for Trademark "ACTIONADE"

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