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Recent Articles

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Skin-care brand Palmer's announces #ShowYourSelfLove, its first brand awareness campaign, in partnership with The Sasha Group; campaign sees Palmer's shift to new age of self-care embraced by younger audiences

CJ Biomaterials partners with South Korean Industry-University Research Council to promote eco-friendly materials industry, including PHA technology; CJ Biomaterials' PHACT is a 100% biobased polyester produced by fermentation

Kao taps three popular male beauty influencers in Japan to support launch of new UNLICS cosmetics brand for Gen Z men, take part in all phases of brand creation; marketing content will show young men gaining confidence when applying makeup

Laura Geller Beauty introduces 'Reverse Photoshop' campaign with TV star Bethenny Frankel to address society's fixation on aging; campaign video showcases Bethenny with visual effects used to add wrinkles and fine lines onto her face

Pepsi announces limited-time UK launch of new Pepsi Nutmeg, described by the company as having a 'warm, nutty twist'; beverage being highlighted in Pepsi's new soccer campaign called Nutmeg Royale featuring professional soccer star Lionel Messi

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