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Recent Articles

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Flipkart, ad-tech firm Tyroo partner with Snapchat to increase ad awareness for their 'FlipGirl' campaign with custom AR lens; gamified experience allows Snap users to collect coins from different Flipkart shopping categories to unlock 'superpowers'

American Apparel & Footwear Assn. call on US government to pass Shop Safe Act, which holds online platforms accountable for selling counterfeit goods; group says counterfeiting is currently at highest scale ever, and harms US consumers, businesses, brands

Hyundai's Chicago Auto Show Press Conference to Highlight Innovative Customer Offerings

Tech vs. Trees: Brands are buying newspaper print ads to go viral, London-based startup upcycles paper waste into building materials, BookTok and romance expected to drive book sales in 2023

e.l.f. Cosmetics adds new O FACE Satin Lipstick, available in 20 shades; brand announces TikTok star Meredith Duxbury as O FACE Brand Ambassador, will star in brand's digital campaign featuring new song, 'Lip Positions'

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