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Recent Articles

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Sephora becomes official beauty sponsor of the upcoming season of Saudi Idol, in partnership with MBC Media Solutions; Saudi Idol contestants can create iconic looks every week in a backstage beauty hub with the Sephora Pro Team

Ocean Organic Farm & Distillery extends contract agreement with Southern Glazer’s Wine & Spirits; under the new agreement, the companies will work to collectively deploy additional support to include all aspects of the marketing mix

Boston Beer's Samuel Adams brand to be highlighted in a Super Bowl featuring former NBA player Kevin Garnett and comedian Lenny Clarke

Coty unveils new #UndefineBeauty campaign recognizing how beauty definitions no longer reflect current society; social experiment involving 100 people worldwide notes excluding effects in beauty definitions, calls for removal of implicit ageism and sexism

Chewy Snapshot: 2023 initiatives announced, including automation of five fulfillment centers to handle 30% of volume, launching full sponsored ads program to attract high-margin revenues and passing on incremental costs, inflation in pricing

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