Cleveland OH, August 28, 2023 – The Freedonia Group, a leading provider of market research and business intelligence, has released
US Shopping & Dining Consumer Insights 2023
. The report examines consumer habits and attitudes about shopping and dining in the US, with a focus on the impact of the COVID-19 pandemic.
The pandemic accelerated a number of existing trends in the shopping and dining market, including the growth of e-commerce and foodservice delivery. The report also finds that consumers are increasingly looking for convenience and value when shopping and dining, and that they are more likely to consider factors such as sustainability and health when making purchasing decisions.
Opportunities for increasing US e-commerce sales include expanding marketing and shopping through social media. Although these platforms are already established in some countries (such as China, where direct payments are offered via social media apps such as WeChat), they have a lower penetration in the US.
The most common products shipped via e-commerce include health and beauty items (including pharmaceuticals), clothing and accessories, and electronics. Most products will register strong growth in e-commerce sales.
About The Freedonia Group
The Freedonia Group, a division of MarketResearch.com, is a premier international business research company, providing clients with product analyses, market forecasts, industry trends, and market share information. From one-person consulting firms to global conglomerates, our analysts provide companies with unbiased, reliable industry market research and analysis to help them make important business decisions. The Freedonia Group’s brands also include Packaged Facts, a trusted provider of consumer market research on food & beverage, pet products and services, demographics, and financial services, and Simba Information, the leading authority for market intelligence and forecasts on the education and professional publishing industries. Find off-the-shelf studies at https://www.freedoniagroup.com/ or contact us for custom research: +1 440.842.2400.