Solvay expands Rhovanil Natural range of products with three new natural vanillin flavors for food and beverage applications; products are cost-effective and meet EU standards for natural labeling

Sample article from our Consumer packaged goods (CPG)

September 29, 2022 (press release) –


The Group is expanding its Rhovanil® Natural offering with three additional flavors to meet growing consumer demand for natural and healthier products.

Solvay, a global leader in natural ingredients, expands the range of one of its flagship products, Rhovanil® Natural CW, with three new natural flavor ingredients: Rhovanil® Natural Delica, Alta and Sublima. With these new products, the Group will enable the Food and Beverage industries to cost effectively switch to natural and address growing consumer expectations for healthier, safer, tastier, and more natural products.

Rhovanil® Natural Delica, Alta and Sublima are based on Rhovanil® Natural CW, the market reference for natural vanillin needs which is produced by bioconversion of ferulic acid, a natural compound found in rice bran. This non-GMO natural vanillin flavor produced with a non-GMM strain ensures quality and value that combines taste performance and cost-in-use for Food and Beverage players around the world.

“Rhovanil® Natural Delica, Alta and Sublima are cost-effective natural solutions providing the Food and Beverage market with easy access to EU Natural flavor labeling. This new offer is aligned with the current consumer trend toward natural and clean label ingredients.” said Jo Grosemans, head of Naturals, Solvay Aroma Performance.  

“The flowability of these new grades is higher in formulations than that of pure vanillin, resulting in better dispersion and greater homogeneity in the food matrix such as chocolate, bakery and dairy products.” said Caroline Calin, Technical Marketing Naturals.“ These three new grades also reduce development time and are specially designed to facilitate the switch to natural vanillin.”

Solvay is committed to playing an important role in sustaining the world’s ever-increasing demand for food by reducing environmental impact and resource consumption while meeting consumer desires for healthier, safer, tastier, and more natural foods. This aligns with Solvay’s newest growth platform “Renewable materials and biotechnology” which aims to meet growing demand for sustainable solutions by increasing the share of renewable carbon in Solvay’s product offering and developing new business opportunities enabled by biotechnology.

*When “natural vanillin" is mentioned, it means "Natural vanillin, obtained by a biotechnological process from a source other than vanilla.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

See our dashboard in action - schedule an demo
Dan Rivard
Dan Rivard
- VP Market Development -

We offer built-to-order consumer packaged goods (cpg) coverage for our clients. Contact us for a free consultation.

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025

+1 (310) 553 0008

About Cookies On This Site

We collect data, including through use of cookies and similar technology ("cookies") that enchance the online experience. By clicking "I agree", you agree to our cookies, agree to bound by our Terms of Use, and acknowledge our Privacy Policy. For more information on our data practices and how to exercise your privacy rights, please see our Privacy Policy.