GP wins AF&PA's Better Practices, Better Planet 2030 Innovation in Sustainability Award for its Juno Technology; waste recycling technology can recover up to 90% of materials--like paper fiber, plastics, metals--to be circulated for reuse as raw materials

Sample article from our Tissue & Hygiene

ATLANTA , November 7, 2022 (press release) –

Georgia-Pacific is honored to be recognized with an Innovation in Sustainability award for Juno® Technology. The American Forest & Paper Association (AF&PA) announced its Better Practices, Better Planet 2030 Sustainability Award winners, recognizing exemplary sustainability programs and initiatives in the paper and wood products manufacturing industry. “This is the first year we are presenting awards in alignment with our new Better Practices, Better Planet 2030 sustainability goals and statement of principles on diversity, equity, and inclusion,” said AF&PA President and CEO Heidi Brock. “It is exciting to see examples of these goals in action.”

Pictured: Christian Fischer, CEO of Georgia-Pacific, and Erik Wist, VP of Commercial Development, receive AF&PA Better Practices, Better Planet 2030 Sustainability Award from AF&PA's President and CEO, Heidi Brock.

Juno Technology is Georgia-Pacific’s breakthrough solution to waste diversion and resource recovery. It is a proven economical and socially responsible solution that can increase recycling and recovery across the U.S. and around the globe. “At Georgia-Pacific, we prioritize the development of new technologies that help us use fewer resources, minimize waste, and improve the environmental performance of our products and processes,” said Christer Henriksson, President of Juno, at Georgia-Pacific.

Juno Technology can recover up to 90% of the materials it processes, diverting them from landfills and incinerators. These materials, such as paper fiber, plastics, and metals, can then be circulated back into the economy for reuse as raw materials. Henriksson professed, “Our goal was to go deeper into the waste stream to capture more fiber for reuse without disrupting current recycling.”

Developing and bringing a new technology to market takes hard work, dedication and effort. We could not be more proud of our Juno team for receiving this award from the AF&PA.

Christer Henriksson, President of Juno, at Georgia-Pacific shares details on the 2022 AF&PA Innovation in Sustainability Award for Juno Technology.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

See our dashboard in action - schedule an demo
Dan Rivard
Dan Rivard
- VP Market Development -

We offer built-to-order tissue & hygiene coverage for our clients. Contact us for a free consultation.

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025

+1 (310) 553 0008

About Cookies On This Site

We collect data, including through use of cookies and similar technology ("cookies") that enchance the online experience. By clicking "I agree", you agree to our cookies, agree to bound by our Terms of Use, and acknowledge our Privacy Policy. For more information on our data practices and how to exercise your privacy rights, please see our Privacy Policy.