Groupon says its Thanksgiving-weekend sales in North America were most for a four-day weekend since its inception, with billings up nearly 30% versus a year ago, more than 50% of transactions originating from mobile devices
December 3, 2013
– Customers Flocked to the Website and Mobile Apps to Score Big Holiday Savings
Groupon (NASDAQ: GRPN) (http://www.groupon.com) today announced a record holiday weekend in North America on Groupon.com, celebrating its biggest four-day weekend of sales since its inception.
“More and more people are doing their holiday shopping on Groupon,” said Groupon CEO Eric Lefkofsky. “With our redesigned website and mobile apps with integrated search, it’s easier than ever to explore our marketplace. And with more than 50% of our transactions coming from mobile, we’ve become a necessity this holiday season for customers when they want to buy just about anything, anytime, anywhere.”
This year’s Black Friday and Cyber Monday were the two biggest days in North America in Groupon’s history. For the full four-day weekend, billings were up nearly 30% compared to last year.
Products from such categories as toys, electronics and home goods were top sellers on the website and mobile apps. Overall, about 55% of North American transactions were completed on mobile devices over the four-day weekend.
More than 47,000 Royal Loom Bands kits were sold over the holiday weekend -- enough loom bands to stretch from the surface of the earth to outer space. Groupon also sold over 15,000 Keurig Vue V500 Brewing System bundles -- enough coffee to fill 70 Lay Z Spa Miami Portable Hot Tubs, which were also recently featured on the site. And 17,000 holiday chefs will be sporting Flirty Aprons this season while (hopefully) not making fruitcake.
Groupon (NASDAQ: GRPN) is a global leader in local commerce, making it easy for people around the world to search and discover great businesses at unbeatable prices. Groupon is reinventing the traditional small business world by providing merchants with a suite of products and services, including customizable deals, payments processing capabilities and point-of-sale solutions to help them attract more customers and run their operations more effectively. By leveraging the company’s global relationships and scale, Groupon offers consumers incredible deals on the best stuff to eat, see, do, and buy in 48 countries. With Groupon, shoppers discover the best a city has to offer with Groupon Local, enjoy vacations with Groupon Getaways, and find a curated selection of electronics, fashion, home furnishings and more with Groupon Goods. To subscribe to Groupon emails, visit www.Groupon.com. To learn more about the company’s merchant solutions and how to work with Groupon, visit www.GrouponWorks.com.
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