MaineToday Media invests in MediaSpan's CirculationPro circulation system to manage all print, online publications, subscriptions

ANN ARBOR, Michigan , May 30, 2013 (press release) – Flagship Portland Press Herald among 4 dailies switching to MediaSpan

MediaSpan announced today that MaineToday Media, Inc. is live with MediaSpan’s CirculationPro®.

CirculationPro has been deployed as a SaaS solution across all of MaineToday’s publications replacing their current circulation system.

“We were looking for a powerful yet flexible circulation system to manage all of our print and on-line publications and subscriptions” said Mike Ivancic, Vice President of Operations and Circulation at MaineToday Media, Inc. “After an extensive review of all the options on the market, we determined that MediaSpan offered the most flexible cost effective solution on the market today.”

Some of the key features that attracted MaineToday Media to CirculationPro included:

The system’s browser-based architecture, which allows for easy access to all functions within the system from anywhere you have an internet connection.
Management of all circulation functions including their numerous 3rd party products.
CirculationPro’s significant time savings, resulting from its extensive report library and automated postal report creation.
CirculationPro’s web tools which allow for subscribers, distributors and drivers to manage their accounts remotely.
About CirculationPro®

CirculationPro is one of the most versatile and powerful systems on the market today. It’s simple, easy to use browser client makes managing your publications, products or electronic subscriptions a breeze. Whether a single user system, metro daily or a group consolidating across a wide geographic area, CirculationPro can easily scale to meet your needs.

About MaineToday Media, Inc.

MaineToday Media, Inc. is Maine’s largest media company with award-winning brands and services that reach the widest audience in the state of Maine, providing national, state and local news and credible information through a variety of media platforms including: print, digital, mobile and events. MaineToday Media products include The Portland Press Herald/Maine Sunday Telegram, Kennebec Journal, Morning Sentinel, The Coastal Journal and MaineToday.com.

About MediaSpan

MediaSpan Group, Inc. (www.mediaspangroup.com) powers digital content management, online marketing, advertising and business productivity solutions for the world’s leading media companies including Sun Media, Advance
Publications, CNHI, Paxton, Civitas and Stephens Media. With more than 4,000 local newspaper, radio, and television properties relying on its solutions, MediaSpan is the world’s largest network of local media companies and media consumers.

Headquartered in Ann Arbor, MI, MediaSpan has development, support and sales offices worldwide including
Melbourne, FL, London, UK, Montréal, Canada and São Paulo, Brazil.

Press Contact: Geoff Kehrer, Technical Sales and Marketing Director, +1 (734) 887-4400 ext. 2169;
gkehrer@mediaspangroup.com.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.