Tetra Pak finds packaging opportunities with growth in exports of packaged liquid dairy products from Australia, New Zealand to Asia; its sales were up nearly 10% in Australia, New Zealand in 2012, mainly due to increased dairy industry exports
Debra Garcia
LOS ANGELES
,
May 3, 2013
(Industry Intelligence Inc.)
–
Switzerland-based Tetra Pak International SA is finding growth opportunities for its carton packaging in Australia and New Zealand due to increased exports of dairy products from those countries to Asia, reported the North Queensland Register on May 3.
Last year, Tetra Pak’s sales in New Zealand and Australia were up nearly 10%, twice the rate of growth globally, mostly due to increased dairy exports from those countries to destinations such as China, Vietnam, Indonesia, the Philippines and Malaysia.
Tetra Pak expects that its sales in the Oceania region will keep rising by about 10% due to investment in dairy processing capacity fueled by export volume growth, the North Queensland Register reported.
The company is working with nearly 10 projects in Australia and New Zealand that are aimed at increasing dairy exports to Asia, said Dennis Jonsson, chief executive of Tetra Pak.
The projects involve processing and packing the milk in Australia and New Zealand for export, he said, noting that Asian demand is growing faster than it can be supplied by domestic producers, causing a rise in orders on the export market, reported the North Queensland Register.
Tetra Pak discovered the opportunities created by Asian demand through its connections in places like China, where it has about 100 customers and accounts for about 68% of the food and beverage market there.
The opportunities caused by Asian demand growth are expected to continue for “quite some time, a number of years,” said Jonsson, referring to not only the dairy industry but Tetra Pak’s role in providing packaging for the market, the North Queensland Register reported.
The growth in dairy packaging demand is not just due to increased consumption but also the type of dairy being exported, noted Jonsson. Exports have increased for processed and packaged liquid milk, whereas before most dairy exports to China were in the form of powdered milk and cheese.
Australian dairy processors also can expect to see increased exports of liquid infant formula, flavored milk, and shelf-stable yogurt, said Jonsson, noting that Bright Food Group Co. Ltd. in China is already selling ambient yogurt in Tetra Pak cartons.
Tetra Pak’s customers in New Zealand and Australia include Murray Goulburn Cooperative Co. Ltd., Fonterra Cooperative Group, Parmalat SPA and Goodman Fielder Ltd., reported the North Queensland Register.
The primary source of this article is North Queensland Register, Rosslea, Queensland, Australia, on May 3, 2013.
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