Wholesale provider of envelopes, labels Western States Envelope and Label joins Two Sides, provides products to reduce mailing inventories by 50%, uses 35% less paper

Kendall Sinclair

BUTLER, Wisconsin , June 13, 2012 (press release) – Western States Envelope and Label (WSEL) is a wholesale provider of premier envelopes and labels dedicated to serving a national market of printers, mailers and distributors. WSEL is headquartered in Butler, WI with four full-service envelope manufacturing facilities (Butler, WI; Toledo, OH; Erlanger, KY and Vadnais Heights, MN) and a full-service label facility in Sun Prairie, WI.

In business since 1908, WSEL is known for its expansive stock product offerings, progressive manufacturing techniques and commitment to industry-wide environmental issues. Green practices are a top priority at WSEL and encompass processes such as: providing products that reduce mailing inventories by 50%, use 35% less paper while eliminating inserting and fulfilment costs; offering digital window envelope technology improvements like the Digi-Clear line, and creating envelopes with a "please recycle" imprint to encourage recycling and promote sustainability. Other ways WSEL is committed to environmental responsibility include:

• Providing 1,500 stock products ready for immediate delivery that are manufactured with Chain-of-Custody (CoC) certified practices from envelope converting through CoC-certified printing.
• Reducing ink usage with revolutionary ink-mixing equipment that saves VOCs and ISO disposal costs, and recycles old, redundant or slow-moving ink stock.
• Implementing a company-wide recycling program with a zero waste goal at its label facility. Label waste is converted into fuel pellets that generate energy and keep 40,000 pounds of waste per month out of landfills.
• Employing energy efficient methods to minimize consumption at its locations. For example, the company’s label facility was built with tilt-up concrete walls to provide better insulation, and products are manufactured and printed with more efficient laser-die cutting techniques.
• Promoting the positive sustainability benefits of paper and dispelling myths that negatively affect the global progression of the pulp and paper sector.

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