Del Taco opens restaurant in Kennesaw, Georgia, the chain's second unit of more than 60 planned for Atlanta metro area

Nevin Barich

Nevin Barich

LAKE FOREST, California , May 9, 2012 (press release) – Kennesaw, GA, gets its very own Del Taco today as the nation's No. 2 Mexican quick-serve chain opens the second restaurant of more than 60 planned for the Atlanta metro area.

The debut of the new Kennesaw restaurant, located at 745 Chastain Rd. NW, near Interstate 75, follows the hugely successful opening of a Del Taco restaurant in Snellville, GA, last February.

"For years, our fans have been asking us to return and the tremendous response Del Taco has received makes us excited to open more locations. We hope to find more new fans in Kennesaw," said Paul Murphy, Del Taco CEO.

Del Taco previously operated restaurants in the Atlanta area in a co-branding effort with Mrs. Winner's Chicken and Biscuits in the 1990s.

The Lake Forest, CA-based Del Taco chain has plans to grow the Greater Atlanta market with both company-owned and franchised units. Del Taco is also targeting the Macon and Athens markets for its next areas of expansion in Georgia and seeks qualified development oriented Franchise Partners for Atlanta, Macon and Athens.

Del Taco's menu features something for every appetite with signature tastes and great value across the board. This includes Del Taco's variety of freshly prepared Mexican menu items such as tacos, burritos, and quesadillas as well as American favorites such as burgers, crinkle-cut fries and shakes.

All menu items are made to order using fresh ingredients such as cheddar cheese grated fresh daily from 40 lb. blocks, hand-made salsa, beans slow-cooked from scratch and marinated chicken grilled fresh every hour. Del Taco also serves breakfast featuring a line of breakfast burritos, biscuits and muffins.

The new Kennesaw restaurant utilizes the company's new restaurant design with a contemporary color palette, interesting architectural elements, revamped interior and a salsa bar. The salsa bar offers customers fresh new flavors with two different types of salsa as well as Del Taco's signature sauces -- Del Inferno, Del Scorcho and Mild sauce. Featuring a drive thru, this location will be open 24-hours.

Other Atlanta area Del Taco restaurants are slated to open in Smyrna and Marietta over the next several months.

Del Taco restaurants serve more than three million customers each week. Consumers can "like" Del Taco on Facebook and receive coupons for free food. For more information, please visit www.facebook.com/deltaco or www.deltaco.com

Del Taco has more than 530 restaurants in 17 states.

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