Seventy-one percent of U.S. consumers skip dinner because of late lunches, lack of hunger, allowing growth opportunities for restaurants that offer smaller plates, shared menu items, Technomic says

LOS ANGELES , March 8, 2012 () – Technomic reported on March 8 that 71% of U.S. consumers skip dinner because of late lunches and lack of hunger, allowing growth opportunities for restaurants offering smaller plates and shared menu items.

According to Technomic’s Dinner and Late-Night Consumer Trend Report, 68% of consumers purchase dinner away from home at least once a week, while 26% do so two or three days per week.

Also, the report said that 42% of consumers are cutting back on away-from-home dinners because of the current state of the economy.

While consumers often dine away from home for dinner, 42% of consumers are cutting back on away-from-home dinners because of the state of the economy.

The primary source of this article is Technomic, Chicago, Illinois, on March 8, 2012.


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