Amazon Instant Video now offers more than 100,000 movies, TV shows to buy, rent starting at US$3.99; purchase of Prime membership offers more than 9,000 selections for no additional cost

Lorena Madrigal

SEATTLE , August 18, 2011 (press release) – Amazon.com, Inc. (NASDAQ:AMZN) today announced that Amazon Instant Video now offers customers more than 100,000 movies and TV shows, including new releases and classic favorites, available to purchase or rent on an à la carte basis. In addition, Amazon Prime members can now watch more than 9,000 movies and TV shows included at no additional cost with their Prime membership.

With Amazon Instant Video, customers can rent or purchase new release movies starting at just $3.99, stream popular TV shows the day after they first air, and access their purchased video content from a cloud-based video library on any compatible device. Movies and TV shows from Amazon can be viewed on a Mac, PC or directly on a TV with any of the 300 compatible models of Internet-connected TVs, Blu-ray players and set-top boxes from partners including LG, Logitech, Panasonic, Roku, Samsung, Sony, Tivo and Vizio.

"We are focused on offering our customers the very best selection and are always working to expand our already extensive list of great video content," said Steve Oliver, director of video at Amazon. "The 100,000 titles on Amazon Instant Video range from new hit blockbusters to old favorites, with more than 15,000 of those titles available in HD, and popular TV shows available the day after they first air. On top of that, Amazon Prime members have the added benefit of unlimited, commercial-free, instant streaming of more than 9,000 Prime instant videos at no additional cost."

Amazon Prime is a membership program that gives customers unlimited free Two-Day Shipping with no minimum purchase for only $79 a year. Millions of items are eligible, including books, home and garden products, electronics, video games, clothing, accessories and beauty products. With Prime instant videos, free trial and paid Amazon Prime members in the U.S. also have unlimited instant access to more than 9,000 movies and TV shows at no additional cost.

For more information on Amazon Instant Video, visit www.amazon.com/instantvideo.

For a full list of Amazon Instant Video compatible devices, visit www.amazon.com/watchontv.

For more information on Amazon Prime and Prime instant videos and to start an Amazon Prime free trial, visit www.amazon.com/primevideos.

About Amazon.com

Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business. Kindle, Kindle 3G, Kindle with Special Offers, Kindle 3G with Special Offers and Kindle DX are the revolutionary portable readers that wirelessly download books, magazines, newspapers, blogs and personal documents to a crisp, high-resolution electronic ink display that looks and reads like real paper. Kindle 3G, Kindle 3G with Special Offers and Kindle DX utilize the same 3G wireless technology as advanced cell phones, so users never need to hunt for a Wi-Fi hotspot. Kindle is the #1 bestselling product across the millions of items sold on Amazon.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, www.amazon.cn, and www.amazon.it. As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

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