Whole dog care franchise Central Bark signs deal for first New York entry with three locations around Rochester; first 6,800-sq-ft facility to provide day care, boarding, grooming, training and retail market to dog owners

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October 3, 2023 (press release) –

Press release: Central Bark

Central Bark, the premier whole dog care franchise and industry pioneer, is proud to announce the signing of its newest multi-unit franchise agreement in the state of New York. Totaling three locations, this deal marks the brand’s first entry into the state beginning in and around Rochester.

Leading Central Bark’s growth in Rochester is Phillip Clark Jr. and his wife Lindsay Clark, who executed a multi-unit development agreement for three locations. Joining them in the endeavor is Phillip’s father, Phillip Clark Sr. They believe so much in what Central Bark stands for and its commitment to whole dog care that they executed their first lease essentially in tandem with the signing of their franchise agreement. The 6,800-square-foot indoor and 2,000-square-foot outdoor space is in Henrietta, New York, a southern suburb of Rochester. Phillip Jr. and his wife Lindsay will assume day-to-day operations once their Central Bark opens alongside Lucy, their poodle mix, and Brooklyn, their goldendoodle.

“After spending many years in corporate America, we knew it was the right time to invest and determine our own direction,” said Phillip Clark Jr. “Dogs are what we are passionate about. And after meeting the team at Central Bark and realizing that the culture and mission aligned so directly with our values, the decision was easy. Whole dog care is the future of this space and Central Bark is leading the way. We’re so happy to be a part of this incredible brand and can’t wait to get started.”

For nearly 20 years, Central Bark has drawn in dogs and their owners across the country to experience its Whole Dog Care, which combines Central Bark’s industry-leading dog day care expertise with the latest in canine behavioral science. Enrichment Care provides a healthy and balanced blend of exercise, social group play, learning, rest, and “TLC” to help dogs be healthy, happy, calm, and well-rounded members of the family. Furthermore, Central Bark also offers dog boarding, baths, grooming, a retail market, training and more.

“We are so excited to welcome the Clarks to our Central Bark family, as we continue our expansion in the Northeast,” said Tim Weiderhoft, Ed.D., CFE, vice president of franchise development for Central Bark. “These three new Central Bark facilities mark our first entry into the state of New York, and we could not be happier with these new owners who are leading the charge. Given their incredible professional backgrounds and proven abilities to lead and develop teams, along with their passion for customer service, we know the Clarks will find long term success.”

Central Bark typically features approximately 6,000 to 7,000 square feet of indoor space plus more than 2,000 square-feet of outdoor play area. Activities include small flexible playgroups, group skills work, rest periods, and personalized one-on-one enrichment sessions. Enrichment add-ons give pups the extra attention they love and the freedom to use their senses, safely exploring with their instincts as they engage with interactive toys, puzzles and games.

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Chelsey Quick
Chelsey Quick
- VP Client Success -

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