Nestle Professional's new Customer Engagement Center in Singapore is a testament to its commitment to the food and beverage and hospitality businesses, company says

Sample article from our Logistic & Supply Chain

SINGAPORE , February 7, 2024 (press release) –

SINGAPORE - Media OutReach Newswire - 7 February 2024 - Nestle Professional, a global leader in the food and beverage (FandB) industry, has unveiled its latest initiative aimed at transforming the way it engages with food-service operators. The newly inaugurated Customer Engagement Centre (CEC) in Singapore is a testament to Nestle's commitment to the FandB and hospitality businesses, positioning itself as a comprehensive solutions provider.

      The CEC stands out in bringing in-depth industry knowledge, expertise in food services and an extensive FandB and hospitality portfolio. Helmed by 
   
   
    
    Nestle
   
    Professional's in-house chef and barista, and alongside association partners, they aim to address key industry challenges while serving the evolving needs of their clientele.

These challenges include a constant drive for sustainable practices, solutions for manpower challenges, and steps toward increased overall operational efficiencies delivered by innovative on-trend concepts. The opening of Nestle Professional's new CEC marks a significant shift from selling products to actively contributing to the growth and improvement of FandB and hospitality businesses in Singapore .

Mr. Paul Nagelkerken, Country Business Manager, Nestle Professional, affirmed, "By creating a space that fosters collaboration and innovation, Nestle Professional is poised to play a pivotal role in assisting the FandB industry in Singapore .

This strategic initiative aligns with the company's commitment to exceed the expectations of our customers, providing them with the concepts, tools and expertise needed to thrive in a dynamic and competitive market." uNestle Professional Customer Engagement Centre: Designed for All Your FandB Needs The new CEC is designed to resemble a cafe, where partners and affiliates can book an appointment for tastings and demonstrations to better understand the myriad of FandB offerings and solutions provided by Nestle Professional.

This includes product and machine demonstrations where product training, tailored applications, creative menu development, and recipe ideas are offered to meet unique business needs. The Nestle Professional team is thus able to use the CEC as a platform to actively engage customers, offering the convenience of both food and beverage solutions in one location.

The CEC is divided into a professional kitchen and bar area, ensuring that facilities for both food and beverage are well accounted for. In the bar area, customers have access to a comprehensive range of beverage machines, making it a total hot and cold beverage solutions provider for various types of FandB establishments.

The offerings include soluble tin and spoon preparation, fully automated and semi-automated coffee machines, compact tabletop coffee roasters, and cold machines. This is where exceptional coffee experiences are crafted for everyone, everywhere, with different solutions available.

The kitchen is equipped with professional-grade equipment that simulates the operational environment of our customers, ensuring a realistic and immersive experience. uNestle Professional, Nestle's B2B Arm and a Leading End-to-end Solutions Provider in the Global FandB Sector Drawing on nearly 150 years of industry expertise and a vast global RandD network, Nestle Professional is committed to delivering branded and customized solutions in Singapore .

FOOD SOLUTIONS: The professional kitchen takes center stage, facilitating menu innovation, diversification, and development with Nestle Professional's extensive food products and branded 'Made With' concepts. From stocks and seasonings to plant-based offerings and dessert solutions, the Nestle Professional team develops creative collaborations with businesses like Bob the Baker Boy, Joy Luck Teahouse, and The Hainan Story exemplifying the integration of Nestle products, such as KITKAT and MILO, into inventive food solutions.

Ms. Fong Mayee , Founder of Bob the Baker Boy, agreed, "Partnering with Nestle transformed our cake creations, blending our expertise with their renowned ingredients.

Co-branding with a trusted name like KITKAT elevated our products' credibility and appeal, attracting customers eager to experience this familiar favorite in a new, delicious form." COFFEE and BEVERAGE SOLUTIONS: As the global leader in coffee with a rich history and heritage, Nestle continues to evolve its offerings in response to market demand.

 From instant coffee and coffee sachets, the company also offers fine quality whole roasted coffee beans, commercial coffee machines, in-house roasting solutions (Roastelier), and self-serve solutions, positioning itself to be the total coffee solutions provider.           Farm to Cup      Processes: 
   
   
    
    Nestle
   
    is involved in every phase of the coffee production chain, starting from the sustainable cultivation, and harvesting of coffee beans on the farm to the eventual preparation of a cup of coffee for consumption.
           Smart Coffee Machines: A range of commercial coffee machines come equipped with intelligent features, including programmable settings, connectivity options, and automation to streamline the coffee-roasting and brewing process, reducing manual effort. Some machines are also integrated with data management systems.
 To track usage data and provide insights on brewing habits, maintenance needs, and coffee consumption trends, these machines integrate intuitive interfaces, including touchscreen displays, making them user-friendly and accessible.           Cold Beverage Solutions: A diverse range of branded cold beverage solutions, including powder concentrates, premium liquid concentrates, and Bag in Box format (BIB), to cater to various preferences.

Our selection of cold dispensers is designed to be efficient, user-friendly, easy-to-maintain, and dependable. This helps to reduce labor costs by minimizing the time required for preparation, cleaning, and maintenance.

      
   
   
    
    Nestle
   
    Professional's comprehensive offerings address various aspects of the beverage industry, meeting the dynamic and evolving needs of consumers, businesses, and specific markets. The focus on environmentally friendly practices like sustainable sourcing and reduced packaging align with consumer preferences for eco-friendly products.

Staying abreast of industry trends, Nestle introduces innovative products and features, including new flavors, functional ingredients, and novel preparation methods. Hashtag: #nestleprofessionalsaaaThe issuer is solely responsible for the content of this announcement.

Nestle Professional, with many years of experience in food and beverages globally, offers branded and customized solutions for out-of-home businesses in Singapore . Their industry knowledge, culinary expertise, and diverse branded portfolio drives success across various sectors, including Business and Industry, Cafes and Bakeries, Institutions and Education, Fast Food Outlets , Catering and Restaurants, Homes and Aged Care, Hotels and Accommodation, Leisure and Entertainment , Petrol and Convenience, Travel and Transport , Vending, and Central and Dark Kitchens .

Partner with Nestle Professional to unlock new possibilities and MAKE MORE POSSIBLE for your FandB business. For more information, please visit a.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

See our dashboard in action - schedule an demo
Chelsey Quick
Chelsey Quick
- VP Client Success -

We offer built-to-order logistic & supply chain coverage for our clients. Contact us for a free consultation.

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025

+1 (310) 553 0008

About Cookies On This Site

We collect data, including through use of cookies and similar technology ("cookies") that enchance the online experience. By clicking "I agree", you agree to our cookies, agree to bound by our Terms of Use, and acknowledge our Privacy Policy. For more information on our data practices and how to exercise your privacy rights, please see our Privacy Policy.