Constellation Brands announces three-year agreement with NFL's Buffalo Bills in which Constellation will offer variety of wines and spirits to fans in executive suites and premium club area at Ralph Wilson Stadium in Orchard Park, New York
Nevin Barich
VICTOR, New York
,
October 17, 2012
(press release)
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Constellation Brands, Inc. (CBI), the world`s leading premium wine company, announced that it has signed a three-year agreement with the Buffalo Bills that will afford CBI the opportunity to offer a variety of wines and spirits to fans in the executive suites and premium club area at Ralph Wilson Stadium in Orchard Park, N.Y.
"Consumers are embracing wine like never before and we are excited to offer football fans an opportunity to enjoy great brands like Clos du Bois, Estancia and Blackstone while they cheer on the Bills," said Jay Wright, chief operating officer, CBI. "The Buffalo Bills are a great organization and very popular in Western New York. We are very pleased to kick off this three-year relationship with them."
Fans in the executive suites and premium club area can enjoy over 15 wines and spirits from CBI`s product portfolio. Some of the wines that are available for purchase include Woodbridge by Robert Mondavi, Franciscan Estate, Ruffino, and new brands including Primal Roots and Simply Naked. Spirits Svedka vodka and Black Velvet Canadian whisky are also available.
"This is a natural partnership between two storied companies that both call Upstate New York home," said Bruce Popko, Bills senior vice president of business development. "We are pleased to have the leading premium wine company in the world on board to provide our fans with high quality wines."
About Constellation Brands, Inc.
As the world`s leader in premium wine, Constellation Brands, Inc. (NYSE: STZ, STZ:B) is a S&P 500 Index and a Fortune 1000® company with 4,400 employees, sales in 100 countries and operations in 40 facilities worldwide. The company manages a broad portfolio of more than 100 wines, beers and spirits that include: Robert Mondavi, Clos du Bois, Kim Crawford, Inniskillin, Franciscan Estate, Mark West, Ruffino, Simi, Estancia, Corona Extra, Black Velvet Canadian Whisky and SVEDKA Vodka. Learn more at www.cbrands.com.
About the Buffalo Bills
Founded in 1959, the Buffalo Bills are one of the most storied franchises in the National Football League (NFL). The Bills have won two American Football League (AFL) Championships (1964 - 1965) and won an NFL record four straight AFC Championships (1990 - 1993) that included four trips to the Super Bowl. The Bills are a progressive organization and pride themselves on the regionalization of their team. They hold their training camp in Rochester, NY and were the first NFL team ever to play a home game in Canada with the Bills Toronto Series that began in 2008. As Western New York`s top-rated sports and entertainment choice, the Bills annually entertain three quarter of a million fans at Ralph Wilson Stadium, produce the region`s number-one rated sports television programming, have one of the NFL`s largest fan clubs with the Bills Backers, and host the most visited team website in Western New York. Under the guidance of Hall of Fame member and original team founder, Ralph C. Wilson, Jr., the Bills will play one regular season game in Toronto in 2012. For more Bills information, visit buffalobills.com, call (716) 648-1800, become a fan on Facebook at facebook.com/buffalobills, follow the Bills on Twitter at twitter.com/buffalobills or get the Bills mobile app via buffalobills.com/fans/mobile-app.html.
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