Ultralight pizza box made of MetsaBoard Natural WKL Bright awarded in 2023 ScanStar competition; designed by Futupack, produced by Adara Pakkaus, box is up to 38% lighter and has 50% lower carbon footprint than traditional solutions made of recycled fiber

Sample article from our Foodservice Industry

September 14, 2023 (press release) –

The awarded ultralight pizza box solution, made of MetsäBoard Natural WKL Bright, is up to 38% lighter and its carbon footprint up to 50% lower compared to traditional solutions made of recycled fibre. The carbon footprint evaluation was conducted by our Sustainability Service team, which made a detailed analysis of the packaging’s environmental impact and compared it to existing pizza box solutions.

The packaging was created with the best professionals in the industry. The visual aspect of the pizza box was designed by Futupack, the packaging was manufactured by Adara Pakkaus, and Marvaco supplied the flexo printing plates. In addition, researcher and expert on ECG Expanded Gamut printing, Dr Kai Lankinen, provided invaluable input on the graphic design, prepress, and flexographic printing requirements.

The ScanStar packaging competition, organised since 1969, is open to all packaging designed, manufactured, or used in Scandinavia. It is hosted alternately by the packaging industry associations of Finland, Sweden, Norway and Denmark. This year, the competition was hosted by the Finnish Packaging Association. The prizes will be awarded on 14 November 2023 at the PackSummit event in Tampere Hall.

The packaging solutions awarded with a ScanStar have the right to enter the international WorldStar competition organised by the World Packaging Organization (WPO).


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Jason Irving
Jason Irving
- SVP Enterprise Solutions -

We offer built-to-order foodservice industry coverage for our clients. Contact us for a free consultation.

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