Taco Bell announces limited-time return of the Double Decker Taco; the menu item features a bean-filled tortilla wrapped around a taco shell filled with seasoned beef, lettuce and shredded cheddar cheese

Sample article from our Foodservice Industry

IRVINE, California , December 5, 2023 (press release) –

The Double Decker Taco is making a festive comeback for a limited time only along with exclusive digital deals, starting December 5!

TLDR:

  • Taco Bell fans, rejoice! This Tuesday, the iconic Double Decker Taco is making a nationwide comeback, and it’s yours for just $2.99* starting December 5, available for a limited time only.
  • As part of the holiday festivities, fans can enjoy exclusive digital offers to make their season extra special.
    • Starting Tuesday December 5 through December 10, Uber One members can hop on a Double Decker Taco BOGO deal*

Irvine, Calif. (Dec. 5, 2023) – Taco Bell fans, get ready to unwrap the ultimate gift this holiday season as the fan-favorite Double Decker Taco makes its iconic nationwide return, spreading joy across the nation for just $2.99*. It’s a festive comeback that marks the beginning of a season filled with delicious surprises. But that’s not all – fans can expect other tasty deals to make their holidays extra merry and bright. Indulge in the joy of the season with Taco Bell’s iconic Double Decker Taco and a sleigh full of festive flavors, available nationwide for a limited time.

The Ultimate Holiday Comeback
The last time the Double Decker Taco made waves was back in 2022 when Taco Bell invited fans to wield their influence on the menu through the in-app Fan Favorite Voting experience. It was a showdown of epic proportions, a culinary clash where fans could vote for the return of either the Enchirito or the beloved Double Decker Taco. The Enchirito emerged victorious, enjoying its moment on menus for a limited time, but the passionate Double Decker fans, constituting an impressive 38% of the vote, were left yearning for the return of their cherished favorite.

The heartfelt passion for the Double Decker Taco continued to echo through the Taco Bell community, with fans expressing their love and fervently asking for its return. In a recent Reddit Ask Me Anything (AMA) session earlier this year, fans poured out their enthusiasm and shared their nostalgic connection to the iconic menu item, creating a buzz that resonated deeply with the brand. Now, in a surprise twist, Taco Bell is granting the holiday wish of Double Decker fans by bringing back this iconic menu item just in time for the festive season. The Double Decker Taco, with its perfect combination of crunchy and soft textures, is set to captivate tastebuds once again with its bean-filled tortilla wrapped around a taco shell, filled with craveable seasoned beef, fresh crisp lettuce, and shredded cheddar cheese. Fans can also order the Double Decker Taco Supreme with added diced tomatoes and reduced-fat sour cream on their taco for $3.69*. It’s a holiday reunion that fans have been eagerly anticipating, making this season even more special for Taco Bell enthusiasts.

“The Double Decker Taco holds a deep space in the hearts of our Taco Bell Fans. The insane amount of love for this product from fans across our social platforms was impossible to ignore,” said Taylor Montgomery, Chief Marketing Officer. “The sentiment was particularly strong following last year’s spirited face-off with the Enchirito. We listened to what our fans wanted from us and knew we couldn’t deny them the joy of the Double Decker Taco any longer.”

Delivery Offers All December Long
This December, Taco Bell fans can bookmark a few days on their calendars for some big savings:

  • From Tuesday December 5 to December 10, Uber One members can enjoy an exclusive Double Decker Taco BOGO deal**.
  • From Tuesday December 5 to December 12, during DoorDash’s annual holiday savings event, Deck the Doorstep DoorDash customers will receive $5 off orders of $25+***, while DashPass users will get $8 off orders of $25+**** - which can be used when purchasing a Double Decker Taco or any of their Taco Bell favorites.

Fans can enjoy the Double Decker Taco, for a limited time, and take advantage of these offers that are sure to satisfy their Taco Bell cravings.

About Taco Bell Corp.
For more information about Taco Bell, visit our website at www.TacoBell.com  our Newsroom at www.TacoBell.com/news or www.TacoBell.com/popular-links. You can also stay up to date on all things Taco Bell by following us on LinkedIn, TikTok, Taco Bell’s Twitter, Taco Bell News’ Twitter, Instagram, Facebook and subscribing to our YouTube channel.

*Available at participating U.S. Taco Bell locations while supplies last. Contact local restaurant for prices, hours and participation, which vary. Prices higher with delivery.
**Between 12/5-12/10, this offer is available for active Uber One users only. Add two Double Decker Tacos to your cart to receive a free Double Decker Taco of equal or lesser value before completing your order for delivery at participating U.S. Taco Bell® locations for users who place an order on Uber Eats' website or app. Order min before taxes and fees. For a limited time and while supplies last. Not valid in-store or with a pickup order. Not valid for dine in or group orders. Prices and items may vary. Item as part of a combo does not qualify. Cannot be combined. Limit one per order. Other fees and taxes will apply. Discount of menu item price applied to order and does not apply to taxes and fees. Additional terms apply, visit www.tacobell.com/delivery. See delivery partner’s site for location availability. Must have or create a valid account with a valid form of accepted payment on file. No cash value. Non-transferable.
***Between 12/8-12/12, Spend $25 or more to receive $5 off your order for delivery for users who place an order on the DoorDash website or app. At participating US Taco Bell locations. Taxes and fees still apply. Order min before taxes and fees. Cannot be combined. Prices may be higher than at restaurants. For a limited time and while supplies last. Not valid in-store or with a pickup order. Not valid for dine in or group orders. Prices and items may vary. Limit one per order. Other fees and taxes will apply. Discount of menu item price applied to order and does not apply to taxes and fees. Additional terms apply, visit www.tacobell.com/delivery. See delivery partner’s site for location availability. Must have or create a valid account with a valid form of accepted payment on file. No cash value. Non-transferable.
****This offer is available for active DashPass users only. Between 12/8-12/12, Spend $25 or more to receive $8 off your order for delivery for users who place an order on the DoorDash website or app. At participating US Taco Bell locations. Taxes and fees still apply. Order min before taxes and fees. Cannot be combined. Prices may be higher than at restaurants. For a limited time and while supplies last. Not valid in-store or with a pickup order. Not valid for dine in or group orders. Prices and items may vary. Limit one per order. Other fees and taxes will apply. Discount of menu item price applied to order and does not apply to taxes and fees. Additional terms apply, visit www.tacobell.com/delivery. See delivery partner’s site for location availability. Must have or create a valid account with a valid form of accepted payment on file. No cash value. Non-transferable.

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