Subway Continues to Elevate Its Menu with More Craveable Ingredients

Sample article from our Foodservice Industry

April 4, 2024 (press release) –

Four delicious wraps served on new, lavash-style flatbread join the Subway menu, as well as the return of chicken salad

— Subway® is giving on-the-go guests better options with an all-new lineup of wraps, available at restaurants nationwide on April 11. Subway’s new wraps are served on hearty, lavash-style flatbread – its first new bread option in three years.

Inspired by Middle Eastern cuisine, Subway’s new lavash-style flatbread has a soft and bubbly texture. It also holds more ingredients than a wheat tortilla, giving Subway’s new wraps a footlong protein portion in a six-inch size. The four new hearty wraps include:

  • Homestyle Chicken Salad - a new craveable and refreshing chicken salad is made fresh in restaurant using rotisserie-style chicken and mayo, topped with lettuce, spinach, tomatoes, cucumber and red onion.
  • Honey Mustard Chicken - loaded with tender and juicy rotisserie-style chicken, topped with lettuce, tomatoes, red onions and Monterey cheddar cheese, and sweet Honey Mustard sauce.
  • Turkey, Bacon & Avocado - piled high with oven-roasted turkey, crispy bacon and smashed avocado, topped with lettuce, tomatoes, red onions, Monterey cheddar cheese and zesty Peppercorn Ranch sauce.
  • Cali Caprese - BelGioioso® fresh mozzarella and avocado, topped with lettuce, spinach, tomatoes, red onions, cucumbers, Roasted Garlic Aioli and MVP Parmesan Vinaigrette®. 

“Wraps have become an afterthought on restaurant menus with uninspiring choices and snack-size portions that leave you wanting more,” said Paul Fabre, Senior Vice President of Culinary and Innovation. “That insight kickstarted the process of revamping Subway’s wraps. We spent over a year creating signature recipes with unique ingredients that bring out the best in our new lavash-style flatbread, and also fuel you up without weighing you down.”

Guests looking to take their meal to a new level can order any sandwich on Subway’s new lavash-style flatbread, or create a new favorite with chicken salad – a twist on a former, cult-classic menu item. This latest menu refresh continues Subway’s ongoing transformation journey that began in 2021, raising the bar with new and improved ingredients, craveable signature sandwiches, salads, sides, snacks and now, wraps and flatbreads. To learn more about the new wraps and to place an order for pickup or delivery*, visit Subway.com or the Subway App.

*Subway® Delivery available in select areas. Delivery fees, service fees, and minimum order requirement may apply. See Subway® Delivery FAQ for additional details.

About Subway® Restaurants

As one of the world's largest quick service restaurant brands, Subway serves freshly made-to-order sandwiches, wraps, salads and bowls to millions of guests, across more than 100 countries and territories in nearly 37,000 restaurants every day. Subway restaurants are owned and operated by Subway franchisees – a network that includes thousands of dedicated entrepreneurs and small business owners – who are committed to delivering the best guest experience possible in their local communities.

Subway® is a Registered Trademark of Subway IP LLC. © 2024 Subway IP LLC

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

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