Finland introduces voluntary Green Deal agreement with food, hospitality industries to reduce single-use plastic packaging, with aim to find to effective, feasible ways to fulfill EU obligations; if it fails, reduction will be promoted via legislation

Sample article from our Foodservice Industry

March 10, 2022 (press release) –

Finland wants to introduce a voluntary Green Deal agreement to reduce the consumption of single-use plastic cups and certain food packages. The aim of the agreement is to find the most effective and, from the perspective of the businesses, feasible ways to fulfil the EU obligations. At the same time, the aim is also to boost the development and creation of new solutions and business models that reduce consumption.

The EU Directive on the reduction of the impact of certain plastic products on the environment requires that the Member States take measures to achieve an ambitious and sustained reduction in the consumption of the single-use plastic products by 2026 compared to 2022. The Member States may decide on their national measures and monitor their progress. The aim of the Directive is to reduce the amount of plastic litter in the environment, especially in marine areas, and to promote a circular economy.

The Green Deal agreement 2022-2027 has been signed by the Ministry of the Environment and the Finnish Food and Drink industries’ Federation, the Finnish Hospitality Association Mara, the Finnish Grocery Trade Association and the Finnish Packaging Association.

“Reducing the use of single-use plastics has wide support from citizens and companies. It is great that these important sectors now strongly participate in the work to reduce the consumption of plastics. The agreement offers the keys to finding flexible and new solutions to respond to the plastics challenge,” says Minister of the Environment and Climate Change Emma Kari.

The efforts to reduce consumption concern plastic cups and packages made wholly or partly from plastic that are used to contain food intended for immediate consumption either on the spot or as take-away without any further preparation. Such products include cardboard beverage cups coated with plastic, boxes for cherry tomatoes that contain plastic, triangle sandwich boxes, individually sold cups of yoghurt, and plastic boxes for salads at supermarket service counters or taka-away food in restaurants.

Parties to agree on quantitative targets during 2023, measures launched immediately
In accordance with the Directive, the agreement aims to achieve an ambitious and sustained reduction in the consumption in numbers of single-use cups and certain food packages (packets) made wholly or partly of plastic.

To achieve the reduction in numbers in 2024-2026 (compared to 2022), ambitious targets will be set for the amount of plastic in tonnes contained in packets. The amounts in tonnes are easier to monitor than numbers. The aim is also that the total amount in tonnes of packets made partly of plastic will not grow compared to 2022. This cannot be reduced by only reducing the percentage of plastic in the products; substitutes for these products are also needed that contain no plastic.

After having made the commitment to the agreement, individual businesses may choose the measures they will take to reduce the consumption. However, the sectors as a whole will make sure that a sufficient number of businesses will take measures to e.g. replace single-use plastic cups or packages with reusable alternatives or with single-use packages that contain no plastic. Consumers can also be charged a separate fee for the use of single-use plastic. If the agreement fails to attract a sufficient number of businesses to participate or it seems that the targets set may not be achieved, the reduction in the consumption will be promoted through legislation.

“Plastics are well-functioning and safe raw materials for packaging, but joint action is needed to reduce the environmental harm they cause. The voluntary agreement gives the businesses the opportunity to choose the best and most suitable ways for them to reduce the environmental impacts of plastic food packages. At first, the measures will probably be targeted to reducing the amount of plastic used in the packages and later, as new plastic-free materials are being developed, to finding substitutes,” says Antro Säilä, CEO of the Finnish Packaging Association.

The consumption of single-use cups and food packages is increasing due to the growth in take-away sales of food and beverages and smaller size of packages sold in grocery stores. One reason the rapid growth in take-away sales is the COVID-19 situation. Before that, it represented about 10% of the sales at restaurants, but in 2020 this had risen to about a third. This change strengthens the growth trend that had already started.

Inquiries:
Ministry of the Environment:  Jussi Kauppila, tel.+358 295 250 085, jussi.kauppila@gov.fi

Finnish Food and Drink Industries' Federation: Heli Tammivuori, Director, tel. +358 40 557 5667, heli.tammivuori@etl.fi

Finnish Hospitality Association: Veli-Matti Aittoniemi, Deputy Chief Executive, tel. +358 40 736 7705, veli-matti.aittoniemi@mara.fi

Finnish Grocery Trade Association: Ilkka Nieminen, Director, tel. +358 50 042 2216, ilkka.nieminen@pty.fi

Finnish Packaging Association: Antro Säilä, CEO, tel. +358 40 589 1891, antro.saila@pakkaus.com

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

See our dashboard in action - schedule an demo
Dan Rivard
Dan Rivard
- VP Market Development -

We offer built-to-order foodservice industry coverage for our clients. Contact us for a free consultation.

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025

+1 (310) 553 0008

About Cookies On This Site

We collect data, including through use of cookies and similar technology ("cookies") that enchance the online experience. By clicking "I agree", you agree to our cookies, agree to bound by our Terms of Use, and acknowledge our Privacy Policy. For more information on our data practices and how to exercise your privacy rights, please see our Privacy Policy.