Nestle announces Italian launch of Nesquik Biscotti, featuring rectangular, compact shortbread biscuits with 100% Italian fresh milk and cocoa that are aimed at the breakfast segment

Sample article from our Food & Beverage

April 21, 2023 (press release) –

The most famous cocoa powder in the world chooses Italy as the first market to launch a crumbly, tasty and fun biscuit. Nesquik Biscotti are rectangular, compact shortbread biscuits with 100% Italian fresh milk and cocoa.

Key Highlights:

* Nesquik biscuits have 50% less saturated fat than the average of the best-selling biscuits in Italy .

* The Nesquik Biscuits were conceived 100% in Italy and are inspired by the great tradition of the Italian breakfast.

* The biscuit market is, in fact, one of the most loved products by families and they are present in 95% of homes.

* Nesquikitalia will be sold in Italy in format from April 2023 .

Original Press Release:

April 20 -- Nestle issued the following news release:

- Here comes the Nesquik Biscuits to make children experience a breakfast with a smile

- The most famous cocoa powder in the world chooses Italy as the first market to launch a crumbly, tasty and fun biscuit. Always an ally of parents, Nesquik creates a product that brings energy and positivity to the first meal of the day of every family

For over 50 years, Nesquik has been parents' ally to guarantee their children a tasty and fun breakfast. And today, the most famous cocoa powder in the world has decided to do something more: pay homage to the breakfast of adults and children with Nesquik Biscuits, a product born from Nestlé's research to positively stimulate the whole family at breakfast in the morning.

Good humor has always been the basis of Nesquik and the new biscuits of the Nestlé brand aim to offer the little ones a balanced mix of taste, fun and goodness. Do not forget that the morning breakfast aims to give the children the right energy to face the day with a smile.

The Nesquik Biscuits deliberately maintain the iconic shape which refers to the legendary packaging of the cocoa powder. They are rectangular, compact biscuits made with 100% Italian fresh milk and Rainforest Alliance certified cocoa. The taste on the palate then mixes the unmistakable flavor of Nesquik cocoa, sweet and with notes of cinnamon.

As explicitly stated on the packaging, Nesquik Biscotti, in compliance with a varied and balanced nutrition, have 50% less saturated fat than the average of the best-selling shortbread biscuits in Italy . [*]

The Nesquik Biscuits were conceived 100% in Italy and are inspired by the great tradition of the Italian breakfast. The biscuit market is, in fact, one of the most loved products by families and they are present in 95% of our homes.

That's why Nesquik wanted to develop its biscuits in Italy : on the other hand, Italian good humor and the great biscuit-making tradition of our country have allowed the development of a product that aims to conquer the breakfast of the whole family.

Nesquik has always represented the concrete answer to the needs of families, capable of offering multiple choices of consumption. And from today, with Nesquik Biscotti, it completes the offer in the world of breakfast.

New Product: Nesquik Biscuits

Ingredients : made with responsibly sourced cocoa , 100% Italian milk and sweet notes of cinnamon, they are a source of fibre, contain 50% less saturated fat than the average of the best-selling shortbread biscuits in Italy .

Format : on the market from April 2023 in all supermarkets and hypermarkets in the 300g format

Social channels

Instagram: https://www.instagram.com/nesquikitalia/

Facebook: https://www.facebook.com/NesquikItalia

Nestle Group

The Nestlé Group, present in 187 countries with more than 2,000 global and local brands, is the world's leading food company , active since 1866 for the production and distribution of products for people's nutrition, health and well-being. Good food, Good life is our signature and our world.

In 2023, Nestlé celebrates its 110th presence in Italy , renewing its commitment with concrete actions to express all the good things about food with its products and brands.

The company operates in Italy in 9 categories with a portfolio of numerous brands , including: Meritene, Pure Encapsulations, Vital Proteins, Optifibre, Modulen, S.Pellegrino , Acqua Panna , Levissima, Sanpellegrino drinks and aperitifs, Purina Pro Plan, Purina One , Gourmet, Friskies, Felix, Nidina, Nestlé Mio, Nespresso, Nescafé, Nescafé Dolce Gusto, Starbucks, Orzoro, Nesquik, Garden Gourmet, Buitoni, Maggi, Perugina, Baci Perugina, KitKat, Galak, Smarties, Cereali Fitness .

Footnote:

[*] Source Unione Italiana Food Mercato Italia.

Disclaimer: The Above Content is Auto-Translated

Source: Nestle

[Category: ESG, Artificial Intelligence]

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Dan Rivard
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