Order up! Dan-O’s Seasoning helps Louisville Native take home grand prize from 11th annual Kentucky Derby Burger Challenge!

Sample article from our Consumer packaged goods (CPG)

May 25, 2023 (press release) –

The Kentucky Derby Festival crowned Brian Capps as the burger champion as he took first place in the 11th annual Derby Burger Challenge with the use of Dan-O’s Seasoning. Capps’ burger, named “The G.O.A.T,” was seasoned with Dan-O’s Seasoning then topped with spicy goat cheese, fig spread, hot honey, and a spring mix on a toasted roll. “I wanted to try something harder for this competition, and really challenge myself. I was trying to create flavors from a cheese board and wanted those flavors on a burger” Capps told Spectrum News 1 in an interview. 

Dozens of recipes were entered into the competition with over 20,000 people voting online to choose the top four finalists. The top four were then presented to a panel of judges who judged on the taste, appearance, creativity, and ease of preparation. “We’re so excited that Brian took home first place with his burger this year. It’s folks like Brian who show that a little creativity, and some of that Yum Yum Get Ya Sum in the kitchen can make incredible things happen!” Dan Oliver, the founder of Dan-O’s Seasoning, shared. 

In addition to bragging rights, Capps won a pair of VIP tickets to Thunder over Louisville, a pair of tickets to Republic Bank BourbonVille, a $100 gift certification to Kroger, a grilling prize package from the Kentucky Beef Council, and a year’s supply of Dan-O’s Seasoning. Dan-O’s hopes that Capps, and others, will be inspired to use Dan-O’s in next years competition, and beyond.

About Dan-O’s Seasoning:

Dan-O’s Seasoning was founded in 2017 by Louisville, KY native Dan Oliver. Our mission is to change the world one table at a time by offering the best all-natural, sugar-free, low-sodium seasoning products on the market. Our goal is to provide you with real flavors to make healthier food choices without ever sacrificing taste. Dan-O’s all-purpose seasoning blends can be found nationwide in over 13,000 retailers including Kroger, Walmart, Hy-Vee, Dollar Tree, and more. Additionally, all products are available online through Amazon or on our website at danosseasoning.com. To learn more, follow Dan-O’s Seasoning on TikTok, Instagram, Twitter and Facebook

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