Nestle Brazil announces launch of KitKat Chocolatory's 'Fun Creations' line; flavors include Dragon, which combines milk chocolate with green and red chocolate chips; and Fairytale, which features white chocolate mixed with cotton candy

December 18, 2023 (press release) –

KITKAT Chocolatory launched the 'Fun Creations' line, inspired by the mystical universe, to offer a unique experience to chocolate lovers. The line includes KITKAT Dragon, KITKAT Fairytale and KITKAT Mystic flavors. The products are available for purchase at KITKAT Chocolatory stores and brand kiosks, with a suggested price of R$34.90 .

Key Highlights:

* The Fun Creations line is inspired by the mystical universe and offers a unique experience for chocolate lovers

* The Fun Creations line includes KITKAT Dragon, KITKAT Fairytale and KITKAT Mystic flavors

* KITKAT Dragon combines milk chocolate with green and red chocolate chips

Original Press Release:

Dec. 13 -- Nestlé issued the following news release:

- Composed of three flavors, the collection will be represented by KITKAT® Dragon, KITKAT® Fairytale and KITKAT® Mystic

KITKAT® Chocolatory® launches the “Fun Creations” line, expanding the brand’s portfolio. Inspired by the charm of the mystical universe, the novelty offers a unique experience to chocolate lovers, being an invitation to a sensorial journey where flavors transform into portals to a magical world with KITKAT® Dragon, KITKAT® Fairytale and KITKAT® Mystic.

The KITKAT® Dragon takes consumers to a adventure, combining traditional KITKAT® milk chocolate with green and red chocolate chips, inspired by dragon eggs. KITKAT® Fairytale invites the public to travel in a tale of edible fairies, with the sweet and smooth flavor of white chocolate harmonized with cotton candy. Finally, KITKAT® Mystic features the enigmatic blueberry flavor with crunch of caramel.

"The mystical universe is full of mystery and charms that capture the imagination of the public, especially generation Z. In the 'Fun Creations' line, we seek incorporate this magic in a special way for consumers looking for chocolates that combine flavor and fun. The Dragon, Fairytale and Mystic versions are a true journey, where each bite is a discovery of intriguing and unforgettable flavors.", highlights Tatianna Perri , Head of Marketing Nestlé Chocolates< a i=3>®.

Products are available for purchase at KITKAT stores® Chocolatory® at Shopping Morumbi and Pátio Paulista, in addition to the brand's kiosks located at Shopping Malls Cidade São Paulo, Eldorado, Center Norte, Anália Franco, in São Paulo, Park São Caetano (São Caetano do Sul), Tamboré (Barueri) and Parque D. Pedro ( Campinas ). The suggested price is R$34.90 .

About KITKAT®

KITKAT® is a global brand of Nestle® , launched in the United Kingdom in 1935. With its famous slogan ''Have a Break, Have a KitKat'', it is now present in more than 80 countries, combining the traditional Nestlé chocolate®nestle@agencia.pubPress information Nestlé - Agência Pub .   ® Chocolatory® offers the public the traditional Milk, White and Dark flavors, as well as limited editions and new products, also sold in stores KITKAT® and crispy wafer. Launched in Brazil in 2011, KITKAT

Disclaimer: The Above Content is Auto-Translated

Source: Nestlé

[Category: Partnerships and Alliances]

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.