Explore More Than Just This Free Article

This article is a glimpse of the exclusive insights we provide daily to industry leaders. Dive deeper into our industry-specific reports and uncover the strategic information you need.

MGP Ingredients: The Quiet Man Irish Whiskey Introduces Barman’s Code, a Limited-Edition 10-year-old Single-Malt Irish Whiskey Finished in Marsala Wine Barrels

ST. LOUIS , March 7, 2024 (press release) –

The Quiet Man Barman's Code Irish Whiskey, aged ten years and finished in Marsala wine barrels, offers a unique flavor profile with fruity sweetness. Priced at $54.99 per 700-ml bottle, this limited-edition whiskey is part of a new series aiming to provide special expressions in the market. The tribute whiskey to John Mulgrew , 'The Quiet Man', is produced in small batches in Northern Ireland .

Key Highlights:

* Barman's Code is a tribute to John Mulgrew , known as 'The Quiet Man', a bartender in Belfast

* John Mulgrew was nicknamed 'The Quiet Man' for his ability to listen to patrons and keep their secrets

* The Quiet Man Barman's Code Irish Whiskey is produced in small batches in Northern Ireland

Original Press Release:

ST. LOUIS , March 4 -- MGP Ingredients, Inc. issued the following news release:

- The ultra-premium Irish whiskey variant will be available in March

It’s the best of both worlds. Award-winning Irish whiskey from Northern Ireland and a touch of sweet Marsala wine from Sicily come together in Barman’s Code, the first in a series of limited-edition offerings from The Quiet Man Irish Whiskey. Aged ten years and finished in Marsala wine barrels, The Quiet Man Barman’s Code Irish Whiskey is bottled at 86 proof (43% ABV) and will be available to consumers across the globe at a suggested retail price of $54.99 per 700-ml bottle.

The Marsala wine barrels used to create Barman’s Code impart a hint of fruity sweetness to the 10-year-old single-malt Irish whiskey. The result is a flavor profile which features a nose of candied fruits and honey; subtle notes of spice and cherry on the palate; and a sweet, fruity finish with a touch of heat.

“We know consumers are looking for special, one-of-a-kind expressions in the whiskey space, and that is exactly what we intend to deliver with this new series – extra-aged, single-malt Irish whiskey finished in unique secondary barrels,” said Allison O’Brien, brand manager for Luxco’s Irish Portfolio. “This is our very first Quiet Man variant where we’ve increased the proof from 80 to 86 for a full-bodied, robust flavor profile. We know what we have here is really special.”

Barman’s Code pays homage to John Mulgrew , a career bartender in Belfast and the father of The Quiet Man founder Ciaran Mulgrew . The elder Mulgrew’s nickname was ‘The Quiet Man’ because of his uncanny ability to listen to patrons and keep their secrets. After 50 years behind the bar, he always stayed true to the ‘barman’s code’ and told no tales.

The Quiet Man Barman’s Code Irish Whiskey is produced in small batches (1,500, 6-in cases) and bottled in Northern Ireland . To find a bottle or learn more, visit TheQuietManIrishWhiskey.com.

About Luxco®

Founded in St. Louis in 1958 by the Lux Family, Luxco® is a leading producer, supplier, importer and bottler of beverage alcohol products. Our mission is to meet the needs and exceed the expectations of consumers, associates and business partners. Merged with MGP® Ingredients, Inc. in 2021 (Nasdaq: MGPI), Luxco operates as MGP’s Brands Division and manages all MGP/Luxco brands. This extensive and award-winning spirits portfolio includes well-known brands from four distilleries: Bardstown, Kentucky -based Lux Row Distillers®, home of Ezra Brooks®, Rebel®, Blood Oath®, David Nicholson® and Daviess County®; Lebanon, Kentucky -based Limestone Branch Distillery®, maker of Yellowstone® Kentucky Straight Bourbon Whiskey, Minor Case® Straight Rye Whiskey and Bowling & Burch® Gin; Jalisco, Mexico -based Destiladora González Lux, producer of 100% agave tequilas, El Mayor®, Exotico® and Dos Primos®; and Ross & Squibb® Distillery in Lawrenceburg, Indiana , where Remus® Straight Bourbon Whiskey and Rossville Union® Straight Rye Whiskey are produced. The innovative and high-quality brand portfolio also includes Penelope® Bourbon, Everclear® Grain Alcohol, Pearl® Vodka, Saint Brendan’s® Irish Cream , The Quiet Man™ Irish Whiskey, Green Hat® Gin and other well-recognized brands. For more information about the company and its brands, visit luxco.com.

[Category: Liquor, Wine & Beer, Beverage & Tobacco, New Offerings]

Source: MGP Ingredients, Inc.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

See our dashboard in action - schedule an demo with Dan
Dan Rivard
Dan Rivard
- VP Market Development -

We offer built-to-order consumer packaged goods (cpg) coverage for our clients. Contact us for a free consultation.

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025

+1 (310) 553 0008

About Cookies On This Site

This website stores cookies on your computer. These cookies are used to improve your website experience and provide more personalized services to you, both on this website and through other media. To find out more about the cookies we use, see our Privacy Policy. We won't track your information when you visit our site. But in order to comply with your preferences, we'll have to use just one tiny cookie so that you're not asked to make this choice again.