At IDDBA event, Amcor to feature two digital experiences that help brands make better packaging choices; ASSET LCA tool assists with data-driven decision making for sustainability, Amplify suggests print and finishing technologies for on-pack messaging

Sample article from our Consumer packaged goods (CPG)

May 5, 2023 (press release) –

Join us at IDDBA!
Amcor booth #4839 will feature two interactive digital experiences that help brands make better packaging choices:

Amcor’s ASSET™ life cycle assessment digital experience, third party certified by the Carbon Trust, is a dynamic tool that assists with data-driven decision making for brands facing sustainability choices. The experience includes over 120 life cycle assessments that compare a common package format with one of Amcor’s more sustainable alternatives. The results provided by the service include qualitative and quantitative metrics that measure the change in carbon footprint, non-renewable energy and water consumption.

The Amplify® experience allows the user to select a specific message for their package to convey on shelf, such as organic and natural cues, and suggests one or more print and finishing technologies that provide those benefits.
Discover how your packaging can deliver more at IDDBA 2023, Amcor booth #4839.

IDDBA 2023
Booth #4839 | June 4-6, 2023 | Anaheim, CA 

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Dan Rivard
Dan Rivard
- VP Market Development -

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