June 9, 2023
(press release)
–
MIDLAND, Mich. – June 9, 2023 – Dow (NYSE: DOW) has developed a silicone feel modifier technology free from benzene, toluene, ethyl benzene, and xylenes (BTEX) for use in the automotive and upholstery industries. This material is designed to address the growing demand for a more sustainable footprint in natural and synthetic leather finishing. Consumers today are looking for natural and synthetic leather in automotive interiors and upholstery that not only offers a luxurious look and feel but also complies with regulatory specifications. Dow’s new generation silicone technology addresses both demands, maintaining enhanced haptics, matting, abrasion resistance and durability. “A key aspect of automotive interiors and upholstery is the sensory perception they impart on users. Leather significantly contributes to creating luxury customer experiences,” said Isabelle Riff, global marketing leader, leather at Dow. “We’re excited to bring our future-ready and patented silicone technology to market, as the leather industry progresses towards greater sustainability. For over three decades, we have been focused on developing leather additives that not only address but exceed market and customer expectations. This technology is our most advanced response to the current demands for high performing leather coatings and is compliant with the Zero Discharge of Hazardous Chemicals (ZDHC) Level 1 standard.” On Monday, June 26, at 9 a.m. EST, Isabelle Riff, as well as Bertrand Lenoble, principal scientist, and Myron Hooks, scientist, Dow Leather, will present a webinar titled: “Enhancing Leather Haptics through Responsible Chemistry.” During the virtual presentation, they will explain the performance attributes of Dow’s novel silicone feel modifier technology. Those interested in learning how this technology can be used for automotive and upholstery applications are invited to register online. Additional information on leather haptics technologies from Dow, including ROSILK™ Feel Modifiers, is available at www.dow.com/leather. About Dow Dow (NYSE: DOW) combines global breadth; asset integration and scale; focused innovation and materials science expertise; leading business positions; and environmental, social and governance (ESG) leadership to achieve profitable growth and help deliver a sustainable future. The Company's ambition is to become the most innovative, customer centric, inclusive and sustainable materials science company in the world. Dow's portfolio of plastics, industrial intermediates, coatings and silicones businesses delivers a broad range of differentiated, science-based products and solutions for its customers in high-growth market segments, such as packaging, infrastructure, mobility and consumer applications. Dow operates manufacturing sites in 31 countries and employs approximately 37,800 people. Dow delivered sales of approximately $57 billion in 2022. References to Dow or the Company mean Dow Inc. and its subsidiaries. For more information, please visit www.dow.com or follow @DowNewsroom on Twitter. For further information, please contact: Valeria Perazzini * Free from BTEX means below 1ppm of benzene, toluene, ethyl benzene, and xylenes. Product is free from BTEX, being manufactured without added BTEX chemicals.
Phone: 00 41 79 886 74 34
v.perazzini@dow.com
* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.
