Lenzing upgrades Purwakarta, Indonesia, facility to transform existing production to specialty viscose, on more than €100M investment since 2021; company aims for EU Ecolabel certification for Ecovero fibers for textiles, Veocel fibers for nonwovens

Sample article from our Bioeconomy

PURWAKARTA, Indonesia , August 31, 2023 (press release) –

Purwakarta – The Lenzing Group, a world-leading provider of specialty fibers for the textile and nonwoven industries, has made significant technical improvements to its Purwakarta site (PT. South Pacific Viscose). Lenzing has invested more than EUR 100 million since 2021 to convert existing production capacity to specialty viscose. With the imminent completion of the investment, Lenzing is in a better position to serve the strongly growing demand for specialty fibers. 

Lenzing is striving for certification according to the standard of the internationally recognized EU Ecolabel[1]. The product portfolio would thus include LENZING™ ECOVERO™ branded fibers for textiles and VEOCEL™ branded fibers for nonwoven applications. In the course of these substantial investments, Lenzing has set the goal of significantly reducing emissions at the site. Moreover, the site started to obtain renewable grid electricity and promotes a changeover to biomass in line with Lenzing's goals of reducing carbon emissions per ton of product by 50 percent by 2030 and achieving carbon-neutral production by 2050.

“Demand for specialty fibers with low environmental impacts continues to grow structurally. We see enormous growth potential in Asia in particular. Through our investments in Indonesia and also at other Lenzing sites worldwide, we are in a better position to serve this growing demand. At the same time, we continue working tirelessly to make the industries in which we operate even more sustainable and to drive the transformation of the textile business model from linear to circular,” says Stephan Sielaff, Chief Executive Officer of the Lenzing Group.

Boosting growth in specialty fibers

Anthropogenic climate change is one of the most pressing problems of our time, with both the global textile and the nonwoven industry being among the major contributors. LENZING™ ECOVERO™ viscose fibers (for textiles) and VEOCEL™ specialty viscose (for nonwovens) demonstrably cause significantly less greenhouse gas emissions and water pollution than generic viscose.


[1] The EU Ecolabel is recognized in all member states of the European Union, as well as Norway, Liechtenstein and Iceland. The voluntary label, introduced by an EU regulation in 1992 (Regulation EEC 880/92), has gradually become a reference point for consumers who want to help reduce pollution by purchasing more environmentally-friendly products and services.

Photo download:

https://mediadb.lenzing.com/pinaccess/showpin.do?pinCode=Phg9KWFjOhE2

PIN: Phg9KWFjOhE2

Press release as PDF

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

See our dashboard in action - schedule an demo
Dan Rivard
Dan Rivard
- VP Market Development -

We offer built-to-order bioeconomy coverage for our clients. Contact us for a free consultation.

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025

+1 (310) 553 0008

About Cookies On This Site

We collect data, including through use of cookies and similar technology ("cookies") that enchance the online experience. By clicking "I agree", you agree to our cookies, agree to bound by our Terms of Use, and acknowledge our Privacy Policy. For more information on our data practices and how to exercise your privacy rights, please see our Privacy Policy.