L’Occitane's Sol de Janeiro launches Delicia Drench, a new body butter designed with an 'uplifting' scent; brand partnered with Space NK to create a pop-up at Westfield White City to celebrate the product's exclusive launch at Space NK

Sample article from our Beauty & Personal Care

January 22, 2024 (press release) –

Sol de Janeiro is exciting to introduce Delicia Drench, their new uplifting body butter with an uplifting scent.

Within a week of the product’s exclusive launch at Space NK, this product was the no.1 SKU across the entire Space NK business with the highest rate of sale in store for a new product! To celebrate this new product launch, the brand partnered with Space NK to create an exclusive pop-up at Westfield White City. Customers are invited to discover Sol de Janeiro’s brand magic through a skin analyser tool, share love and positive messages in the brand’s digital screen and to play a game of meditation and mindfulness.

The pop-up’s next stops are Edinburgh and Liverpool! Stay tuned!

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