US Tire Manufacturers Assn. elects four new board members, Alan Yarcusko from Bridgestone Americas, Blake Eaddy from Giti Tire, Ryan Patterson from Goodyear Tire & Rubber and Curtis Brison from Hankook Tire America

Sample article from our Automobile Industry

WASHINGTON, District of Columbia , January 31, 2022 (press release) –

The U.S. Tire Manufacturers Association (USTMA) announced the election of four new members to its Board of Directors during the Board’s Jan. 25 meeting.

"I am pleased to welcome these new members to USTMA’s Board of Directors," said Anne Forristall Luke, president and CEO. "Now more than ever it is important to bring fresh perspectives and critical strategic thinking from all of our member companies to help us navigate the challenges and opportunities before us. As we look to 2022 and to our future, I'm incredibly proud of the leadership and depth of experience our board members bring to the table at such an important time for the U.S. tire industry."

The incoming board members hold senior positions at four of USTMA’s 12 member companies, including, Bridgestone Americas, Giti Tire (USA), The Goodyear Tire & Rubber Company, and Hankook Tire America Corporation. The new members from Bridgestone and Goodyear join as second directors from their respective companies.

Alan Yarcusko, Bridgestone Americas

Alan Yarcusko is vice president, government and regulatory affairs and general counsel for diversified businesses at Bridgestone Americas. In this role, he leads an integrated advocacy function bringing together professionals in government affairs, technical standards and regulatory affairs. Yarcusko is an engineer who began his career in the automotive electronics industry in Detroit. He joined the Bridgestone Americas Law Department in 2001 and served as general counsel of litigation. In 2012, he became director of technical standards and regulations for Bridgestone Americas. For the next five years, he was an active member of USTMA’s Tire Policy Committee and other task forces. Alan returned to the Law Department in 2017 to serve as general counsel for eight Bridgestone business units, and he continues to serve in that role. In 2020, Yarcusko became chair of Bridgestone’s global standards and regulations function, and as of January 2022 he is leading the integrated advocacy function for Bridgestone Americas. He has served on the boards of the Tire & Rim Association and several nonprofit organizations in Northeast Ohio and is part of the leadership team at the Bridgestone Americas Technology Center in Akron. He earned his BS in electrical engineering from Rose-Hulman Institute of Technology and JD from Case Western Reserve University School of Law.

Blake Eaddy, Giti Tire (USA)

Blake Eaddy is the general counsel and secretary of Giti Tire (USA) after joining the company in 2016. Prior to his current position, Eaddy was general counsel and secretary of Bell and Howell, LLC. Eaddy attended North Carolina State University where he received a Bachelor of Science degree in Mechanical Engineering and his law degree from Campbell University in 1996.

Ryan Patterson, The Goodyear Tire & Rubber Company

Ryan Patterson is the Chief Operating and Integration Officer of The Goodyear Tire & Rubber Company’s Americas region. In this role, Patterson leads Goodyear’s North America Consumer and Commercial businesses and is responsible for developing and executing the company’s plan to integrate Cooper Tire. Patterson brings deep market-back, end-to-end global perspective to Goodyear’s Americas business. Notably, he was involved in the development of the company's connected business model and its goto-market strategy. Patterson previously served as president of Goodyear’s Asia Pacific and North American consumer business units. He earned a bachelor’s degree in accounting from Brigham Young University and an MBA from Harvard Business School.

Curtis Brison, Hankook Tire America

Curtis Brison was recently named president of Hankook Tire America. He succeeds Sooil Lee, who remains CEO of Hankook Tire & Technology. In his new role, Brison oversees the U.S. and Canada regions. He leads four departments and direct teams including Hankook’s Clarksville Tennessee Plant. He also continues to oversee the U.S. passenger and light truck department, where he has served as vice president since joining Hankook in 2020. With 15 years of experience in the tire and automotive sectors, Brison has been instrumental in driving new product introductions and segment expansions in the U.S. He attended Clemson University where he received a degree in Political Science.

“I also want to thank our outgoing board members for their tremendous contributions, vision and leadership, especially during these last few challenging years,” added Forristall Luke. “On behalf of the board and the USTMA team, I extend our sincerest gratitude and thanks to Dr. Enki Tan, executive chairman, president, and CEO of Giti Tire (USA) Ltd.; Peter Jung, senior vice president and chief operating officer, Hankook Tire America Corp.; and Tom Lehner, vice president, government affairs, Bridgestone Americas, Inc.”


The U.S. Tire Manufacturers Association is the national trade association for tire manufacturers that produce tires in the U.S. Our 12 member companies operate 57 tire-related manufacturing facilities in 17 states and generate more than $27 billion in annual sales. We directly support more than a quarter million U.S. jobs – totaling almost $20 billion in wages. USTMA advances a sustainable tire manufacturing industry through thought leadership and a commitment to science‐based public policy advocacy. Our member company tires make mobility possible. USTMA members are committed to continuous improvement of the performance of our products, worker and consumer safety and environmental stewardship. For more information, visit and follow USTMA on Twitter @USTires.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

More from our Automobile Industry Coverage
See our dashboard in action - schedule an demo
Dan Rivard
Dan Rivard
- VP Market Development -

We offer built-to-order automobile industry coverage for our clients. Contact us for a free consultation.

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025

+1 (310) 553 0008

About Cookies On This Site

We collect data, including through use of cookies and similar technology ("cookies") that enchance the online experience. By clicking "I agree", you agree to our cookies, agree to bound by our Terms of Use, and acknowledge our Privacy Policy. For more information on our data practices and how to exercise your privacy rights, please see our Privacy Policy.