Hyundai names Nathan Edmonds director of warranty, dealer technical support for US Hyundai, Genesis dealers; Edmonds comes from Mazda North American Operations where he was senior manager of technical training

Sample article from our Automobile Industry

FOUNTAIN VALLEY, California , February 9, 2022 (press release) –

Hyundai Motor America has named Nathan Edmonds as the director of warranty and dealer technical support. In this new role, Edmonds will lead the development and implementation of strategies and best practices to achieve effective warranty operations and technical support for Hyundai and Genesis dealers in the United States.

He is also responsible for driving business objectives for repair accuracy and efficiency, and supporting effective coordination of recall and campaign completion. Edmonds started in this role on Jan. 31 and reports to Barry Ratzlaff, chief customer officer, Hyundai Motor North America.

“Nathan is a seasoned leader with extensive experience across technical operations, technology support and product quality management,” said Ratzlaff. “He is a vital addition to our team as we continue to invest in supporting our dealers and their technicians, and together deliver on the promise of ‘America’s Best Warranty.’”

Edmonds comes to Hyundai from Mazda North American Operations where he was the senior manager of technical training. He joins Hyundai Motor America with more than 17 years of automotive industry experience, holding a variety of positions in regional operations, product quality, technology support and field technical operations.

Edmonds holds a Bachelor of Science in automotive technology from Pittsburg State University.


Hyundai Motor America
Hyundai Motor America focuses on ‘Progress for Humanity’ and smart mobility solutions. Hyundai offers U.S. consumers a technology-rich lineup of cars, SUVs and electrified vehicles. Our 820 dealers sold more than 738,000 vehicles in the U.S. in 2021, and nearly half were built at Hyundai Motor Manufacturing Alabama. For more information, visit

Hyundai Motor America on Twitter | YouTube | Facebook | Instagram | LinkedIn

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

More from our Automobile Industry Coverage
See our dashboard in action - schedule an demo
Jason Irving
Jason Irving
- SVP Enterprise Solutions -

We offer built-to-order automobile industry coverage for our clients. Contact us for a free consultation.

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025

+1 (310) 553 0008

About Cookies On This Site

This website stores cookies on your computer. These cookies are used to improve your website experience and provide more personalized services to you, both on this website and through other media. To find out more about the cookies we use, see our Privacy Policy. We won't track your information when you visit our site. But in order to comply with your preferences, we'll have to use just one tiny cookie so that you're not asked to make this choice again.