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Recent Articles

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Packaging Design Wrap-Up: Blank wine label is meant to inspire creativity; Corona Extra promotes recycling by excluding bottles from its ads; teen creates dress from shipping materials to highlight environmental impacts of fast fashion

India's femtech brand Sirona launches #ReuseKaroSaveKaro campaign to promote sustainable menstrual care and eco-friendly alternatives like menstrual cups; video showcasing their compatibility with tradition encourages adoption of sustainable alternatives

Shiseido set to move away from heavy promotions during China’s mega shopping festivals to achieve sustainable sales growth; it plans to accelerate off-line growth, strengthen responses to diversification of online platforms and acquire luxury brands

Anheuser-Busch and the NBA announce global expansion of its marketing partnership that will make Michelob Ultra the exclusive and worldwide Official Beer Partner of the NBA and WNBA

Schick Hydro launches Schick Pursue Your Passions Contest to encourage men to pursue their personal interests after brand survey finds 80% of Canadian men have forgone pursuing a personal passion; contest will offer four C$5,000 cash prizes

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