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Hugo Boss promotes debut of its new denim-focused line, Hugo Blue, on online gaming platform Roblox; 'Planet Hugo world' will feature interactive experiences, such as Hugo Fashion Match, which lets players style denim looks, share them with peers
Published:
March 14, 2024
by Retail Dive
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Sol de Janeiro unveils its first-ever immersive experience on Roblox, the Sol de Janeiro Universe; participants can virtually explore the best of Rio de Janeiro, Brazil, while gaining deeper insights into beloved Sol de Janeiro products
Published:
February 02, 2024
by PR Newswire
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Shipt unveils Innovation Lab to focus on 'big thinking' delivery and product experiments to meet the needs of retailers, CPGs, customers; explorations include drones, digitizing end caps, monetizing virtual experiences through platforms such as Roblox
Published:
January 23, 2024
by Retail Dive
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Hair care brand Amika launches on Roblox with the 'Amikaverse,' allowing players to buy digital wearable items, including hair accessories; brand is also working with Obsess to create a virtual store on Amika's e-commerce site this year
Published:
January 19, 2024
by Retail Dive
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Hyundai launches 'Hyundai Future Adventure' metaverse on Roblox, a popular immersive platform, to engage younger audiences in their vision of future mobility; metaverse features robotics, EVs, advanced air mobility, and hydrogen technologies
Published:
January 14, 2024
by Hyundai Motor Co.
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