PRINTING United Alliance launches PRINTING United Technical Event Series at COLOR Conference, TAGA Conference; inaugural event takes place in Dallas, March 12-14, 2024

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FAIRFAX, Virginia , August 24, 2023 (press release) –

New series encompasses the popular COLOR Conference and TAGA Conference, making it the premier industry event for technology, color, research, and innovation being held in March 2024

PRINTING United Alliance, the most comprehensive member-based printing and graphic arts association in North America, today announces the launch of the PRINTING United Technical Event Series. Co-located and co-presented, concurrently, are the popular COLOR Conference and TAGA Conference at one easily accessed location. The inaugural event will take place March 12-14, 2024, in Dallas, Texas. The call for speakers and TAGA papers for this event are now open. More information can be found at:

PRINTING United Technical Event Series: Two Conferences in One
The new PRINTING United Technical Event Series is the premier worldwide event for companies looking to stay on the leading edge of color, research developments, and innovations in the printing industry. Joining forces of COLOR and TAGA, attendees will learn about the latest strategies, tactics, technology, and methods for success amongst a widespread community of professionals in the space.

COLOR Conference
COLOR attracts a broad community involved with color reproduction throughout the print production supply chain. This event was created for brand owners and managers, designers, apparel decorators, screen printing, and wide format, commercial, in-plant, and packaging printers – essentially anyone needing to produce color accurately and consistently. Those interested in submitting speaking topics for COLOR can be accessed here:

TAGA Conference
TAGA also attracts a diverse international group focused on research and innovation in printing and graphic arts technology. Technical officers and managers from large printing companies, scientists and researchers from suppliers, research institutes, and universities, professors at universities with graphic communications-related programs, and students majoring in graphic communications all attend. Information on the call for papers can be accessed here:

“The COLOR Conference has historically been a favorite of many in the printing and graphic arts community, as is TAGA, to those especially technical industry professionals and students,” says Joe Marin, senior vice president, member services, PRINTING United Alliance. “As we continue to look towards, and plan for, the future, we have listened to those who have regularly attended these events to join forces and maximize the impact and opportunity for these two powerful events to be co-located. We are thrilled to answer that call for our regular followers and are already busily preparing for a successful March event!”

For more information about the PRINTING United Technical Event Series, visit:

Join the Alliance
If you would like to learn more about becoming an Alliance member to tap into events like the PRINTING United Technical Event Series, and the vast network and benefits available to you, visit, or call 888-385-3588 to speak with our membership team for more information.

About PRINTING United Alliance 
PRINTING United Alliance is the most comprehensive member-based printing and graphic arts association in the United States, comprised of the industry’s vast communities. The Alliance serves industry professionals across market segments with preeminent education and training via iLEARNING+, workshops, events, research, government and legislative representation, safety, and environmental sustainability guidance, as well as resources from our leading media brands – Printing Impressions, Packaging Impressions, Wide-format Impressions, In-plant Impressions, Apparelist, and Print+Promo Marketing. Now a division of PRINTING United Alliance, Idealliance is a global leader in standards training and certification for printing and graphic arts operations across the entire industry supply chain.

PRINTING United Alliance also produces the PRINTING United Expo, the most influential days in printing. The expansive display of technology and supplies, education, programming, and services are showcased to the industry at large, and represents all market segments in one easily accessed place.


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