Miraclon partners with Romania-based Printman to drive growth in country; Printman will serve as local channel partner for Miraclon, responsible for developing, implementing sales, marketing, tech support for KODAK FLEXCEL NX Technology

Miraclon today announces its new partnership with Printman, one of Romania’s largest printing technologies and consumables providers. Headquartered in Otopeni, with two additional branches around the country in Cluj and Iasi, the company will serve as the local channel partner for Miraclon and will be responsible for developing and implementing sales, marketing, technical and service support for KODAK FLEXCEL NX Solutions in Romania.

The new partnership sees Printman expanding its presence in the flexo printing market. Jozsef Bugar, Sales Manager Printman, said: “Flexo printing is a widely adopted printing technology in the local packaging industry and is known for its versatility, cost-effectiveness, and ability to produce high quality applications – even in long print runs. Miraclon offers the best prepress technology to address industry needs, with FLEXCEL NX Technology pushing the boundaries of the efficiency, productivity and precision levels that can be achieved with flexo.”

Jozsef Bugar adds:

“In discussions with trade shops and converters, accuracy and repeatability, ability to print on sustainable substrates, optimization of the platemaking process, print quality and job turnaround times are key considerations when they invest in new technology. This, together with sustainable printing as one of the key trends we’re seeing in Romania, makes FLEXCEL NX Technology the perfect candidate for anyone looking to address these challenges and concerns.”

Kris Sentek, Sales Manager for Central-Eastern Europe at Miraclon comments, “Eastern Europe continues to be a key growth market for flexo printing, with a host of opportunities for trade shops and converters to take advantage of FLEXCEL NX Technology to maximize productivity, efficiency, and sustainability targets, and ultimately improve their bottom line. The Printman team has excellent technical knowledge and strong customer relationships, and I’m confident that both existing and prospective customers in the region will benefit from their expertise.”