LEIPA, optilyz host papinar, 'Cross-Channel Success: The Power of Personalized and Intelligent Printing, on Sept. 21, 2023; papinar will answer questions such how to turn print into an agile, data-driven performance channel

Sample article from our Printing & Publishing

August 10, 2023 (press release) –

New Opportunities for your B2C and D2C business

The traditional mindset still allows for a sizeable gap between agile performance solutions and print. What about a modern mindset? A modern mindset sees entirely new opportunities, based on data-driven and targeted print advertising, opening completely new perspectives in cross-channel marketing.

Would you like to say goodbye to traditional mass approaches and embrace targeted campaigns with automated and hyper-personalised direct mail instead?

Then join us for our next „papinar" on September 21st, at 16.00 h, together with optilyz, the provider of direct mail automation for market leaders.


"Cross-Channel Success: The Power of Personalised and Intelligent Printing"

September 21st 2023 | 16.00 h | Online Event


Our papinar will provide the answers to crucial questions like:

  • Why print isn't an old-school channel?
  • How to turn print into an agile, data-driven performance channel?
  • What do you need to start (hyper-)personalised direct mailing?
  • How will intelligent print touchpoints boost your ROI?

Are you a marketing decision maker of a B2C and D2C business, especially focused on Retail- and E-Commerce Businesses? Then don’t miss the opportunity to revolutionize the approach to print! Discover why letters, postcards, and more should be an integral part of your cross-channel marketing strategy in our upcoming papinar.

Register now

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Chelsey Quick
Chelsey Quick
- VP Client Success -

We offer built-to-order printing & publishing coverage for our clients. Contact us for a free consultation.

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