Trioworld launches PCR plastic film approved for frozen food packaging, and the film will see its first commercial use for Lidl Sweden’s cinnamon buns and cardamom buns; the five-layer film is made of 30% recycled PCR and is 100% recyclable

May 17, 2022 (press release) –

Together with Lidl Sweden, Trioworld is launching the first post-consumer recycled (PCR) plastic film, approved for frozen food packaging when Lidl introduces the innovative solution with their cinnamon buns and cardamum buns in Sweden this week.

Trioworld has developed a groundbreaking new multi-layer Loop packaging that revolutionizes food packaging. The project was initiated together with RISE and Lidl Future Initiatives (LFI) and the mission was to develop a recyclable food contact material containing PCR.

“We are extremely proud that we are the first retailer to launch a food packaging containing recycled plastic,” says Gabriella Goldman, Brand- CSR and Communications director, Lidl Sweden.

Trioworld’s solution is powered by an innovative 5-layer concept that has met all the required tests and simulations as required by the European Regulations for Food Contact Material. The packaging is made of 30% recycled PCR and is 100% recyclable. It will see its first commercial use as a packaging solution for Lidl Sweden’s cinnamon buns and cardamom buns, hitting the shelves this week.

“With this innovation we can confidently say we’re a leading manufacturer within sustainable flexible packaging. Trioworld’s multi-layer Loop offers Lidl a packaging solution that is not only fully recyclable but made from 30% post-consumer recycled material and reduces their carbon footprint”, says Evert Paardekooper, Division President Consumer Packaging at Trioworld.

Trioworld has a target to increase the percentage of recycled plastics in their products to 50% by 2030 and is now continuing to develop thinner multi-layer Loop film for more food application areas.

About Trioworld 

Trioworld, founded in 1965, is a leading supplier of high-performance plastic film, providing solutions for consumer and industrial packaging, transport and load security, agriculture, hygiene, and medical technology. The company is a leading player in the segment with a turnover of 750 million EUR and 1500 employees. The group´s head office is in Smålandsstenar, Sweden, with production in Sweden, Denmark, the Netherlands, France and United Kingdom. Our products and solutions are sold around the world.

About Lidl & Lidl Future Initiatives

Lidl is a chain of grocery stores and have been expanding strongly throughout Europe for over 40 years. Lidl Sweden currently operates 203 stores and over 5000 employees - offering highest quality at the lowest price.
Lidl Future Initiatives is a sustainability project from Lidl Sweden, that provides financial support for sustainability projects. In 2019, the “Plastic Challenge” was implemented, and in 2020 the “Sustainability Emergency” and a total of SEK 21 million has been distributed to projects that contribute to making the world better for future generations. The money distributed has been contributed by Lidl's customers through a price increase on plastic bags from June 2018 to April 2020.

For more information, please contact:
Corine Smeenk, Product & Marketing Manager Consumer Packaging
corine.smeenk@trioworld.com
+31 55 599 6626

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.