American Cleaning Institute emphasizes laundry room safety in small spaces after survey finds 46% of Americans have in-home washer and dryer in closets; ACI partners with interior designer Dr. Roberts to demonstrate merging beauty, function and safety

Sample article from our Household Products

July 9, 2024 (press release) –

The American Cleaning Institute (ACI) is emphasizing safety in laundry spaces of all sizes. As a part of their Packets Up! campaign, ACI partnered with Dr. Kwanda Roberts, creator behind @TinyHouseCalls, to remind parents and caregivers that no matter where laundry is done, safety is always a priority.

Today, Americans are doing laundry in all kinds of ways. According to an ACI survey conducted by Wakefield Research, 46% of households have an in-home washer and dryer tucked in a closet or within another room in the home. When looking to maximize storage and get the most out of smaller spaces, it’s also crucial to consider safety.

As a physician, mom and interior designer, Dr. Roberts merges beauty, function and safety into all she does, including her designer dollhouse business. Through her recent partnership with ACI, she shared an Instagram video of a miniature laundry room, sharing essential safe storage tips and innovative ways to maximize space while keeping it stylish.

“One of our main priorities is to provide information to parents and caregivers on how to use and store cleaning products properly and safety, but creating a secure laundry environment doesn’t mean you have to compromise on the functionality or aesthetic,” said Brian Sansoni, ACI Senior Vice President of Communications and Outreach. “Dr. Roberts’ video is a great reminder that even in the smallest of laundry spaces, parents and caregivers can create a beautiful space without sacrificing safety.”

To learn more about laundry room safety, visit and get a free Packets Up! cling as a reminder to store products safely at all times.

The American Cleaning Institute® (ACI – is the Home of the U.S. Cleaning Products Industry®  and represents the $60 billion U.S. cleaning product supply chain. ACI members include the manufacturers and formulators of soaps, detergents, and general cleaning products used in household, commercial, industrial and institutional settings; companies that supply ingredients and finished packaging for these products; and chemical distributors. ACI serves the growth and innovation of the U.S. cleaning products industry by advancing the health and quality of life of people and protecting our planet. ACI achieves this through a continuous commitment to sound science and being a credible voice for the cleaning products industry.

About the Survey

The American Cleaning Institute Survey was conducted by Wakefield Research ( among 1,000 nationally representative US adults ages 18+, between February 12th and February 19th, 2024, using an email invitation and an online survey. Data has been weighted to ensure an accurate representation of US adults ages 18+.

Results of any sample are subject to sampling variation. The magnitude of the variation is measurable and is affected by the number of interviews and the level of the percentages expressing the results. For the interviews conducted in this particular study, the chances are 95 in 100 that a survey result does not vary, plus or minus, by more than 3.1 percentage points from the result that would be obtained if interviews had been conducted with all persons in the universe represented by the sample.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

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Jason Irving
Jason Irving
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