Kirin Holdings to raise prices of certain imported whiskies and RTD beverages, cites continuing impact of the global rise in transportation and raw material costs

Sample article from our Food & Beverage

TOKYO , November 10, 2023 (press release) –

TOKYO, November 10, 2023 - Kirin Brewery Company, Limited (Kirin Brewery) will revise the manufacturer prices for certain products in imported whiskies and RTDs delivered from March 1, 2024.

Kirin Brewery has made various corporate efforts and management rationalizations, including cost reductions and productivity improvements throughout the business, in order to provide customers with high-quality, safe and reliable products at reasonable prices.

However, due to the continuing impact of the global rise in transportation and raw material costs, prices of imported products from the brand owners have changed, and we have determined that it will be difficult to absorb the cost increases through corporate efforts alone, so Kirin Brewery has decided, out of necessity, to implement price revisions for some of its products.

Kirin Brewery will continue its efforts to improve management efficiency and ensure the stable delivery of high-quality, safe and reliable products to consumers.

Summary of Price Revision

1. Effective date Products delivered from March 1, 2024
2. Items Imported whiskies and RTDs
3. Price Open price
4. Target products <Imported whiskies>
Target Products capacity
Four Roses 700ml
Four Roses 1000ml
Four Roses Black Label 700ml
Four Roses Single Barrel 750ml
Four Roses Platinum 750ml

<RTD>
Target Products capacity
Smirnoff Ice™ 275ml
Smirnoff Ice Wild Grape™ 275ml
Smirnoff Ice Brisk Lemonade™ 275ml

About Kirin Holdings

Kirin Holdings Company, Limited is an international company that operates in the Food & Beverages domain (Food & Beverages businesses), Pharmaceuticals domain (Pharmaceuticals businesses), and Health Science domain (Health Science business), both in Japan and across the globe.

Kirin Holdings can trace its roots to Japan Brewery which was established in 1885. Japan Brewery became Kirin Brewery in 1907. Since then, the company expanded its business with fermentation and biotechnology as its core technologies, and entered the pharmaceutical business in the 1980s, all of which continue to be global growth centers. In 2007, Kirin Holdings was established as a pure holding company and is currently focusing on boosting its Health Science domain.

Under the Kirin Group Vision 2027 (KV 2027), a long-term management plan launched in 2019, the Kirin Group aims to become A global leader in CSV*, creating value across our world of Food & Beverages to Pharmaceuticals. Going forward, the Kirin Group will continue to leverage its strengths to create both social and economic value through its businesses, with the aim of achieving sustainable growth in corporate value.

* Creating Shared Value: combined added value for consumers as well as for society at large.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

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