Global pasta market size valued at US$45.92B in 2022 and is projected to reach US$68.97B by 2030, growing at a CAGR of 5.3% during 2023-2030 period: Fortune Business Insights

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September 15, 2023 (press release) –

The global pasta market size was USD 45.92 billion in 2022. The market is projected to grow from USD 48.17 billion in 2023 to USD 68.97 billion by 2030, exhibiting a CAGR of 5.26% during the forecast period 2023-2030.

Fortune Business Insights™ presents this information in its report titled, Pasta Market Size, Share & COVID-19 Analysis, By Product Type (Dried, Chilled, and Canned), Raw Material (Wheat and Gluten-free), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Stores, and Others), and Regional Forecast, 2023 – 2030. Pasta is a globally consumed, affordable, and easy-to-cook food product. Global pasta producers continuously develop and manufacture new products comprising various raw materials. The growing past evolution drives the pasta market growth during the forecast period.

Increased Pasta Consumption During Pandemic Aided Market Growth

The COVID-19 pandemic positively affected the market growth due to increased pasta consumption, including fettuccini, linguini, and spaghetti. During the pandemic, consumers stockpiled pasta products with high shelf life, including dried linguini. The manufacturers ensured the distribution of the products was not affected during the pandemic. On the contrary, pasta producers faced labor shortages and logistic disruptions due to COVID-19 restrictions.                                         

Modi Naturals Ltd. Launched Its New Pasta Range Products

In December 2021, Modi Naturals Ltd. launched its pasta range products strategically to capture larger consumer base in the growing market of Ready to Eat and Ready to Consume categories in India. Modi Naturals Ltd. is an Indian-based FMCG company which expanded its geographical presence to cater to large set to consumer.

Rising Convenient Food Products Demand to Boost Market Growth

This market is expected to grow significantly during the forecast period due to the rising demand for convenient food products worldwide. The demand for ready-to-eat products is also increased. According to Unione Italiana Food and ICE Agency, pasta consumption is increased in Germany, Italy, the U.S., and France during the COVID-19 pandemic. Pasta is preferred amongst working professionals as it is easy-to-cook and cheaper.

Growing Key Players Focus on Launching Healthy Products to Boost Market Growth

Several major players, including Barilla G.e.R.F.lli S.p.A., Campbell Soup Company, and Ebro Foods, S.A., are focusing on launching healthy products which is propelling the pasta market growth during the forecast period. These products use barley, rice, and legumes to attract new health-conscious products. Companies are developing gluten-free pasta to maintain their market position during the forecast period.

Notable Industry Development

  • August 2021 – Pasta Plant, an Italy-based pasta manufacturer, revealed its plans to launch new varieties of gluten-free products into the market. These new products are manufactured using ingredients such as roots and legumes.

List of the Companies Profiled in the Report:

  • Barilla G. e R. F.lli S.p.A. (Italy)
  • Ebro Foods, S.A. (Spain)
  • CAMPBELL SOUP COMPANY (U.S.)
  • TreeHouse Foods, Inc. (U.S.)
  • Unilever (U.K.)
  • The Kraft Heinz Company (U.S.)
  • BORGES INTERNATIONAL GROUP (Spain)
  • Nestlé (Switzerland)
  • F.lli De Cecco di Filippo S.p.A (Italy)
  • Armanino Foods of Distinction (U.S.)

Further Report Findings-

  • Europe is estimated to hold the largest pasta market share during the forecast period. The growth is attributed to the rising launch of new gluten-free products in different forms and shapes suiting consumer preferences.
  • Asia Pacific is expected to witness the fastest growth during the forecast period owing to the rapid increase in consumers adopting Western diets. Increasing disposable income and working population is also boosting the market growth in the region. The demand for pasta in the countries such as India, China, Korea, Japan, and several other Southeast Asian nations, is growing rapidly during the forecast period.
  • Increasing adoption of Western food culture is boosting the demand for ready-to-cook products in the Middle East & Africa.
  • The dried product type segment will dominate the market during the forecast owing to the increasing consumption of dried products worldwide.

Table of Segmentation

ATTRIBUTE

DETAILS

Study Period

2019-2030

Base Year

2022

Estimated Year

2023

Forecast Period

2023-2030

Historical Period

2019-2021

Growth Rate

5.26%

Unit

Value (USD Billion)

Segmentation

By Product Type

  • Dried
  • Chilled
  • Canned

By Raw Material

  • Wheat
  • Gluten-free

By Distribution Channel

  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Online Stores
  • Others

By Geography

  • North America (By Product Type, Distribution Channel, Raw Material, and Country)
    • U.S. (By Product Type)
    • Canada (By Product Type)
    • Mexico (By Product Type)
  • Europe (By Type, Distribution Channel, Raw Material, and Country)
    • U.K. (By Product Type)
    • France (By Product Type)
    • Germany (By Product Type)
    • Italy (By Product Type)
    • Rest of Europe (By Product Type)
  • Asia Pacific (By Type, Distribution Channel, Raw Material, and Country)
    • China (By Product Type)
    • India (By Product Type)
    • Japan (By Product Type)
    • Australia (By Product Type)
    • Rest of Asia Pacific (By Product Type)
  • South America (By Type, Distribution Channel, Raw Material, and Country)
    • Brazil (By Product Type)
    • Argentina (By Product Type)
    • Rest of South America (By Product Type)
  • Middle East and Africa (By Type, Distribution Channel, Raw Material, and Country)
    • South Africa (By Product Type)
    • Turkey (By Product Type)
    • Rest of the Middle East & Africa (By Product Type)

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Dan Rivard
- VP Market Development -

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