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Recent Articles

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Essity Professional Hygiene's VP of Ecommerce discusses importance of digital commerce for B2B companies, especially for engaging millennial customers, unlocking new opportunities; VP also excited about potential of AI in predictive personalization

LGBTQ young adults have higher rates of nicotine, tobacco use and perceive products as less harmful than their non-LGBTQ peers, according to Case Western Reserve University; experts to evaluate risk messaging to reduce smoking, vaping intentions

Wella aims to attract younger Asian consumers by creating relevant products, expanding online and offline presence; brand debuts Asia-exclusive Duo Energy line and color-depositing hair conditioning masks, will add products next year addressing breakage

S&P: Population aging and resulting economic problems no longer theoretical, and half of world's economies could be downgraded to junk; ratings agencies calling on governments to take tough social/economic measures or they will face rising fiscal burdens

L'Occitane's Head of Global Travel Retail Marketing notes Sol de Janeiro's success in travel retail, with 267.5% growth in Q4 led by impulse buying from millennials, Gen Z; brand entered London airports in partnership with Dufry, will expand across EU, US

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