A comprehensive view of Millennials & Gen Z. This page highlights a small sample of our full coverage.
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Recent Articles

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Albea's Orchard Custom Beauty to showcase new product concepts, private-label capabilities at PLMA's 'World of Private Label' in Amsterdam; company to highlight Gen Alpha- and Gen Z-inspired Epic personal-care line, astronomy-inspired hair-care line

Nestle plans to invest US$196.5M in Brazil by 2026 to expand production capacity and out-of-home sales of its Nescafe lines, targeting younger consumers

Royal Australasian College of Surgeons shares research on impact of TikTok 'skinfluencers' on skin cancer prevention; influencers are seen educating on sun-safe behaviors, raising potential for generational change in Australia's skin cancer rates

Coca-Cola launches redesigned packs for its French fruit drink brand Tropico with aim to expand appeal to a Gen Z audience; redesign includes bespoke fruit illustrations as well as simplified and modernized Coco the Parrot mascot

Commentary: Latin America's consumer trends for 2024 driven by social and political stances, TikTok influence; brands should align with values of multicultural consumers, leverage viral content on TikTok, tailor products for certain ethnicities/cultures

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