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Recent Articles

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NCSolutions survey finds over half of Americans are more likely to try a new product promoting healthier, more sustainable lifestyles; 40% consider the environment when buying laundry or cleaning products, 37% do when buying skin care, food or beverages

Podcast: US consumers increasingly weary of 'drinking empty calories,' and are instead looking for less sugar and more functional benefits from their beverages, be it enhanced hydration, gut-health support, or mood and mental health management (22:08)

Survey from Medtronic and Morning Consult reveals most US adults would choose a shorter, healthier life over a longer one with health issues; only 39% of adults in US use preventative health measures despite 80% believing technology can extend lifespan

Unilever debuts Wonder Wash laundry detergent under its Dirt Is Good brand, using robotics and AI to create a detergent that performs in 15-minute cycles; product targets consumers' changing needs from trends such as athleisure wear, hybrid work schedules

Gen Z and Millennials are leading a movement towards healthy eating amidst the current cost-of-living crisis by scaling back on non-essentials, including streaming services, according to new research

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