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Recent Articles

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Sequel CEO identifies consumer priorities for choosing menstrual products are reliability, safety and sustainability; developing better methods to understand tampon properties would improve designs, help women use products safely meeting protection needs

ISSA sponsors Women In Government's Leadership & Innovation Summit service project in Orlando, Florida; event assembled 175 personal care and menstrual kits for One Heart for Women and Children with products from Waxie Sanitary Supply, Aunt Flow, Hospeco

Emerging feminine hygiene brands offer expanded focus on sustainability, physical and mental care, creating more product innovation; small, digitally native, lifestyle brands lead transition to holistic care, crossing beauty, intimate care, incontinence

Tampax issues apology for now-deleted tweet that received backlash on Twitter from users who felt the ad was demeaning; tweet was a spin on a well-used meme, saying 'You're in their DMs. We're in them. We are not the same'

New feminine hygiene products driven by new technologies, emergence of new companies and lifting of stigmas around menstruation; new product formats help to give consumers more choice, attract entrepreneurial companies and new perspectives to the sector

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