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Recent Articles

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Global survey of 2,954 executives shows sustained interest in connected packaging over last 12 months, with 82% stating they have used it, compared to 81% in 2023 survey and 54% in 2022 survey; 88% are planning a connected packaging campaign this year

Plant-based beverage brand Califia Farms transitions all bottles in US and Canada to 100% rPET; refreshed packaging includes QR codes linking to an rPET landing page as well as brand's sustainability reports

Executive Perspective: SharpEnd CEO discusses company’s io.tt platform and how ‘we transform packaging experiences for both consumers and brands’; SharpEnd offers integrated solutions for brands to scale connected products across NFC, QR codes, RFID

McDonald's to launch manga-inspired packaging based on WcDonald's fictional restaurant; limited-time packaging to feature WcDonald's Crew characters sketched by Japanese artist/illustrator Acky Bright, plus a code that links to weekly digital manga drops

Sanskruti Enterprises buys EFI Pro 16h hybrid LED UV 64-inch printer from Arrow Digital for its versatility, and to diversify its printing service; machine allows company to print on more substrates, add new services, print high-volume jobs faster

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