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Recent Articles

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Euromonitor: Cold wash plays crucial role in reducing GHG emissions associated with laundry care, and is increasingly adopted globally; however, successful execution requires effective detergency, consumer education and cross-industry collaboration

Electrolux's Truth About Laundry Report highlights benefits of steam functions in washing machines; washing machines with SteamCare and ProSteam functions can remove wrinkles, refresh garments in 25 minutes and save over 96% water and 30% energy

Whirlpool's Care Counts Laundry Program expands to 154 schools across 40 US states, including new schools in Connecticut, Michigan, Montana, North Carolina and Oregon; program provides access to washers, dryers for schools in underserved communities

Roborock expands its offering of robot vacuum cleaners with new Q5 Pro and Q8 Max and convertible Dyad Pro Combo; company also unveils ots first foray into washing machines with Zeo One at IFA trade fair in Berlin

UK-based microplastic filtration startup Matter raises US$10M from Hollywood backers, including Leonardo DiCaprio, Ashton Kutcher; funds to help develop company's microplastic filter technology for washing machines, reduce microplastic pollution in oceans

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